How did Black Forest Labs FLUX.1 do on X?
Black Forest Labs posted the FLUX.1 launch from @bfl_ai on Aug 1, 2024. The post has 534,449 views, 1,738 likes, 273 reposts, 127 quotes and 122 replies, an engagement rate of 0.42%. It ranks #847 of the 2839 launches Gridd tracks.
We are excited to announce the launch of Black Forest Labs. Our mission is to develop and advance state-of-the-art generative deep learning models for media and to push the boundaries of creativity, efficiency and diversity.
- 3.1xthe median launch175K median views
- #847of the launches we trackout of 2839
- 9.4xits own following56,594 followers
- Views
- 534.4K
- Likes
- 1.7K
- Reposts
- 273
- Quotes
- 127
- Replies
- 122
- Bookmarks
- 373
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 534.4K views would cost $53K. Gridd guarantees one million views, 1.9x what this post got, for about $25K.
The post reached about 9.4 views for every follower of @bfl_ai.
What launched?
Black Forest Labs launched as a company, releasing its FLUX.1 suite of image generation models.
How does it compare with other launches?
Black Forest Labs FLUX.1 has more views than 70% of the 2839 launches Gridd tracks: 3.1x the median launch's 175K views.
- Black Forest Labs FLUX.1534.4K
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | Black Forest Labs FLUX.1 | Median launch |
|---|---|---|
| Views | 534.4K | 175K |
| Engagement rate | 0.42% | 0.48% |
| Views per follower | 9.4 | 2.8 |
| Quote posts | 127 | 27 |
| Saves per 10K views | 7.0 | 14.2 |
Other Black Forest Labs launches we track: Black Forest Labs FLUX 3 (1.2M views), Black Forest Labs FLUX 3 Video (595.7K views), Black Forest Labs FLUX 3 Image (510K views), Black Forest Labs FLUX.1 Kontext (487.8K views), Black Forest Labs FLUX.2 (485.5K views), Black Forest Labs FLUX.2 [klein] (447K views). All 12 Black Forest Labs launches, or every ai launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| AI launches | 1,462 | 263K | 2.0x | #538 |
| Accounts 10K to 100K followers | 1,135 | 99.4K | 5.4x | #251 |
| Video launch posts | 1,940 | 192.5K | 2.8x | #627 |
| Every launch | 2,839 | 175K | 3.1x | #847 |
What this launch shows
From an account with 56.6K followers, the post reached 9.4 times the account's following. Launches from accounts 10K to 100K followers reach a median of 3.1 times their following, so this one went about 3.1 times further than usual for its size. It ranks 251 of 1135 launches from accounts that size.
It drew 127 quote posts, 2.4 per 10,000 views against a median of 1.7. More people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "We are excited to announce the launch of Black Forest Labs. Our mission is to develop and advance state-of-the-art generative deep learni…". The post runs 35 words, against a median of 39 for launch posts here, and leads with a video: video launches have a median of 192.5K views, against 137.6K for the rest.
There is no link in the post. Launch posts without a link have a median of 184.9K views in the tracker.
It went out on a Thursday (UTC). Thursday launches have a median of 162.1K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is Black Forest Labs?
- In its own words on X: "Powering visual intelligence everywhere. Creators of FLUX models." Black Forest Labs posted the FLUX.1 launch from @bfl_ai on Aug 1, 2024.
- How many views did Black Forest Labs FLUX.1 get on X?
- 534,449 views. Black Forest Labs posted it from @bfl_ai on Aug 1, 2024, and the post has 1,738 likes, 273 reposts, 127 quotes, 122 replies and 373 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was Black Forest Labs FLUX.1 a big launch on X?
- It ranks #847 of the 2839 launches Gridd tracks, with more views than 70% of them and 3.1x the median launch's 175K views. Its engagement rate is 0.42%, against a median of 0.48%.
- What would 534.4K views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 534.4K views would cost $53K. Gridd guarantees one million views, 1.9x what this post got, for about $25K.
Source: Gridd launch tracker, gridd.agency/launches/black-forest-labs-flux, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.