How did Cognition Dreaming do on X?
Cognition posted the Dreaming launch from @cognition on Oct 5, 2026. The post has 636,790 views, 2,587 likes, 215 reposts, 155 quotes and 150 replies, an engagement rate of 0.49%. It ranks #748 of the 2839 launches Gridd tracks.
Introducing Dreaming: Across sessions, Devin builds a memory graph of how you like to work At night Devin self-improves its memory to remove stale records and discover latent information We are creating an OSS standard called Agent Memory Repo: https://cognition.com/agent-memory-repo
- 3.6xthe median launch175K median views
- #748of the launches we trackout of 2839
- 3.2xits own following196,658 followers
- Views
- 636.8K
- Likes
- 2.6K
- Reposts
- 215
- Quotes
- 155
- Replies
- 150
- Bookmarks
- 2.4K
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 636.8K views would cost $64K. Gridd guarantees one million views, 1.6x what this post got, for about $25K.
The post reached about 3.2 views for every follower of @cognition.
What launched?
Cognition launched Dreaming, which lets Devin build a memory graph across sessions and improve its memory overnight, alongside an open standard called Agent Memory Repo.
How does it compare with other launches?
Cognition Dreaming has more views than 74% of the 2839 launches Gridd tracks: 3.6x the median launch's 175K views.
- Cognition Dreaming636.8K
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | Cognition Dreaming | Median launch |
|---|---|---|
| Views | 636.8K | 175K |
| Engagement rate | 0.49% | 0.48% |
| Views per follower | 3.2 | 2.8 |
| Quote posts | 155 | 27 |
| Saves per 10K views | 38.4 | 14.2 |
Other Cognition launches we track: Cognition Devin Desktop (3.2M views), Cognition SWE-2 (2.4M views), Cognition Devin (1.9M views), Cognition SWE-1.7 (1.6M views), Cognition Devin 2.0 (1.5M views), Cognition Devin Cloud in Terminal (793.5K views). All 24 Cognition launches, or every ai launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| AI launches | 1,462 | 263K | 2.4x | #472 |
| Accounts 100K to 1M followers | 909 | 252.6K | 2.5x | #252 |
| Video launch posts | 1,940 | 192.5K | 3.3x | #553 |
| Every launch | 2,839 | 175K | 3.6x | #748 |
What this launch shows
From an account with 196.7K followers, the post reached 3.2 times the account's following. Launches from accounts 100K to 1M followers reach a median of 1.0 times their following, so this one went about 3.3 times further than usual for its size. It ranks 252 of 909 launches from accounts that size.
It drew 155 quote posts, 2.4 per 10,000 views against a median of 1.7. More people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Introducing Dreaming: Across sessions, Devin builds a memory graph of how you like to work". The post runs 39 words, against a median of 39 for launch posts here, and leads with a video: video launches have a median of 192.5K views, against 137.6K for the rest.
There is a link in the post. Launch posts with a link have a median of 160.8K views in the tracker.
It went out on a Monday (UTC). Monday launches have a median of 181.4K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is Cognition?
- In its own words on X: "Makers of Devin, the first AI software engineer. We are an applied AI lab building end-to-end software agents." Cognition posted the Dreaming launch from @cognition on Oct 5, 2026.
- How many views did Cognition Dreaming get on X?
- 636,790 views. Cognition posted it from @cognition on Oct 5, 2026, and the post has 2,587 likes, 215 reposts, 155 quotes, 150 replies and 2,444 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was Cognition Dreaming a big launch on X?
- It ranks #748 of the 2839 launches Gridd tracks, with more views than 74% of them and 3.6x the median launch's 175K views. Its engagement rate is 0.49%, against a median of 0.48%.
- What would 636.8K views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 636.8K views would cost $64K. Gridd guarantees one million views, 1.6x what this post got, for about $25K.
Source: Gridd launch tracker, gridd.agency/launches/cognition-dreaming, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.
