How did Google Labs Whisk do on X?
Google Labs posted the Whisk launch from @GoogleLabs on Dec 16, 2024. The post has 339,999 views, 2,012 likes, 328 reposts, 135 quotes and 79 replies, an engagement rate of 0.75%. It ranks #1062 of the 2839 launches Gridd tracks.
Meet Whisk! 🎉 Our new experiment that lets you use images as prompts to visualize your ideas and tell your story. Try it now: http://labs.google/whisk
- 1.9xthe median launch175K median views
- #1062of the launches we trackout of 2839
- 1.5xits own following228,201 followers
- Views
- 340K
- Likes
- 2K
- Reposts
- 328
- Quotes
- 135
- Replies
- 79
- Bookmarks
- 857
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 340K views would cost $34K. Gridd guarantees one million views, 2.9x what this post got, for about $25K.
The post reached about 1.5 views for every follower of @GoogleLabs.
What launched?
Google Labs launched Whisk, a new experiment that lets users turn images into prompts to visualize their ideas and tell their story.
How does it compare with other launches?
Google Labs Whisk has more views than 63% of the 2839 launches Gridd tracks: 1.9x the median launch's 175K views.
- Google Labs Whisk340K
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | Google Labs Whisk | Median launch |
|---|---|---|
| Views | 340K | 175K |
| Engagement rate | 0.75% | 0.48% |
| Views per follower | 1.5 | 2.8 |
| Quote posts | 135 | 27 |
| Saves per 10K views | 25.2 | 14.2 |
Other Google Labs launches we track: Google Labs Pomelli Photoshoot (24.2M views), Google Labs Animate in Pomelli (614.8K views), Google Labs NotebookLM expansion (303.5K views), Google Labs GenChess (235.2K views), Google Labs Whisk Animate (213.4K views), Google Labs Daily Listen (146.8K views). All 11 Google Labs launches, or every ai launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| AI launches | 1,462 | 263K | 1.3x | #667 |
| Accounts 100K to 1M followers | 909 | 252.6K | 1.3x | #378 |
| Video launch posts | 1,940 | 192.5K | 1.8x | #765 |
| Every launch | 2,839 | 175K | 1.9x | #1062 |
What this launch shows
From an account with 228.2K followers, the post reached 1.5 times the account's following. Launches from accounts 100K to 1M followers reach a median of 1.0 times their following, so this one went about 1.5 times further than usual for its size. It ranks 378 of 909 launches from accounts that size.
It drew 135 quote posts, 4.0 per 10,000 views against a median of 1.7. More people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Meet Whisk! 🎉 Our new experiment that lets you use images as prompts to visualize your ideas and tell your story. Try it now: http://lab…". The post runs 24 words, against a median of 39 for launch posts here, and leads with a video: video launches have a median of 192.5K views, against 137.6K for the rest.
There is a link in the post. Launch posts with a link have a median of 160.8K views in the tracker.
It went out on a Monday (UTC). Monday launches have a median of 181.4K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is Google Labs?
- In its own words on X: "Google’s home for our latest AI tools and experiments." Google Labs posted the Whisk launch from @GoogleLabs on Dec 16, 2024.
- How many views did Google Labs Whisk get on X?
- 339,999 views. Google Labs posted it from @GoogleLabs on Dec 16, 2024, and the post has 2,012 likes, 328 reposts, 135 quotes, 79 replies and 857 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was Google Labs Whisk a big launch on X?
- It ranks #1062 of the 2839 launches Gridd tracks, with more views than 63% of them and 1.9x the median launch's 175K views. Its engagement rate is 0.75%, against a median of 0.48%.
- What would 340K views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 340K views would cost $34K. Gridd guarantees one million views, 2.9x what this post got, for about $25K.
Source: Gridd launch tracker, gridd.agency/launches/google-labs-whisk, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.