How did Hume AI OCTAVE do on X?
Hume AI posted the OCTAVE launch from @hume_ai on Dec 23, 2024. The post has 176,157 views, 1,063 likes, 189 reposts, 53 quotes and 45 replies, an engagement rate of 0.77%. It ranks #1418 of the 2839 launches Gridd tracks.
Introducing OCTAVE, a next-generation speech-language model. OCTAVE has new emergent capabilities, like on-the-fly voice and personality creation and much more 👇
- 1.0xthe median launch175K median views
- #1418of the launches we trackout of 2839
- 7.4xits own following23,799 followers
- Views
- 176.2K
- Likes
- 1.1K
- Reposts
- 189
- Quotes
- 53
- Replies
- 45
- Bookmarks
- 693
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 176.2K views would cost $18K. Gridd guarantees one million views, 5.7x what this post got, for about $25K.
The post reached about 7.4 views for every follower of @hume_ai.
What launched?
Hume AI launched OCTAVE, a next-generation speech-language model with on-the-fly voice creation.
How does it compare with other launches?
Hume AI OCTAVE has more views than 50% of the 2839 launches Gridd tracks: 1.0x the median launch's 175K views.
- Hume AI OCTAVE176.2K
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | Hume AI OCTAVE | Median launch |
|---|---|---|
| Views | 176.2K | 175K |
| Engagement rate | 0.77% | 0.48% |
| Views per follower | 7.4 | 2.8 |
| Quote posts | 53 | 27 |
| Saves per 10K views | 39.3 | 14.2 |
Other Hume AI launches we track: Hume AI Empathic Voice Interface (876.3K views), Hume AI TADA (271.8K views), Hume AI Voice Control (201K views), Hume AI Hume App (67.2K views), Hume AI EVI 2 (31.3K views) and Hume AI TADA MLX support (24.9K views). All 7 Hume AI launches, or every ai launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| AI launches | 1,462 | 263K | 67% | #842 |
| Accounts 10K to 100K followers | 1,135 | 99.4K | 1.8x | #432 |
| Video launch posts | 1,940 | 192.5K | 91% | #1002 |
| Every launch | 2,839 | 175K | 1.0x | #1418 |
What this launch shows
From an account with 23.8K followers, the post reached 7.4 times the account's following. Launches from accounts 10K to 100K followers reach a median of 3.1 times their following, so this one went about 2.4 times further than usual for its size. It ranks 432 of 1135 launches from accounts that size.
It drew 53 quote posts, 3.0 per 10,000 views against a median of 1.7. More people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Introducing OCTAVE, a next-generation speech-language model.". The post runs 21 words, against a median of 39 for launch posts here, and leads with a video: video launches have a median of 192.5K views, against 137.6K for the rest.
There is no link in the post. Launch posts without a link have a median of 184.9K views in the tracker.
It went out on a Monday (UTC). Monday launches have a median of 181.4K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is Hume AI?
- In its own words on X: "Build and measure voice models and agents the way people experience them, based on research and grounded in real human judgment." Hume AI posted the OCTAVE launch from @hume_ai on Dec 23, 2024.
- How many views did Hume AI OCTAVE get on X?
- 176,157 views. Hume AI posted it from @hume_ai on Dec 23, 2024, and the post has 1,063 likes, 189 reposts, 53 quotes, 45 replies and 693 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was Hume AI OCTAVE a big launch on X?
- It ranks #1418 of the 2839 launches Gridd tracks, with more views than 50% of them and 1.0x the median launch's 175K views. Its engagement rate is 0.77%, against a median of 0.48%.
- What would 176.2K views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 176.2K views would cost $18K. Gridd guarantees one million views, 5.7x what this post got, for about $25K.
Source: Gridd launch tracker, gridd.agency/launches/hume-ai-octave, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.