How did Melius Ditto do on X?
Melius posted the Ditto launch from @n0w00j on Nov 11, 2026. The post has 309,936 views, 555 likes, 72 reposts, 53 quotes and 137 replies, an engagement rate of 0.26%. It ranks #1104 of the 2839 launches Gridd tracks.
Introducing Ditto: The Swap Anything Tool Everyone wants to go viral. Everyone has the next money-making trend somewhere in their heads. Not everyone has the tools to do it. Most vendors just wrap Seedance and call it a day. We've built our own video processing pipeline that uses both generative media and good old fashioned transformation software to bring you and your agent the most cost effective and robust swap-anything-in-any-video experience you'll ever see. To celebrate 11/11 11:11, we're running 25% off for the rest of the year. Go make the next internet trend. Available in UI, API, and MCP. Mobile...?
- 1.8xthe median launch175K median views
- #1104of the launches we trackout of 2839
- 11xits own following27,638 followers
- Views
- 309.9K
- Likes
- 555
- Reposts
- 72
- Quotes
- 53
- Replies
- 137
- Bookmarks
- 595
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 309.9K views would cost $31K. Gridd guarantees one million views, 3.2x what this post got, for about $25K.
The post reached about 11 views for every follower of @n0w00j.
What launched?
Melius launched Ditto, a swap anything tool built on its own video processing pipeline that combines generative media and transformation software.
How does it compare with other launches?
Melius Ditto has more views than 61% of the 2839 launches Gridd tracks: 1.8x the median launch's 175K views.
- Melius Ditto309.9K
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | Melius Ditto | Median launch |
|---|---|---|
| Views | 309.9K | 175K |
| Engagement rate | 0.26% | 0.48% |
| Views per follower | 11 | 2.8 |
| Quote posts | 53 | 27 |
| Saves per 10K views | 19.2 | 14.2 |
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| AI launches | 1,462 | 263K | 1.2x | #686 |
| Accounts 10K to 100K followers | 1,135 | 99.4K | 3.1x | #330 |
| Video launch posts | 1,940 | 192.5K | 1.6x | #791 |
| Every launch | 2,839 | 175K | 1.8x | #1104 |
What this launch shows
From an account with 27.6K followers, the post reached 11 times the account's following. Launches from accounts 10K to 100K followers reach a median of 3.1 times their following, so this one went about 3.6 times further than usual for its size. It ranks 330 of 1135 launches from accounts that size.
It drew 53 quote posts, 1.7 per 10,000 views against a median of 1.7. Fewer people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Introducing Ditto: The Swap Anything Tool". The post runs 101 words, against a median of 39 for launch posts here, and leads with a video: video launches have a median of 192.5K views, against 137.6K for the rest.
There is no link in the post. Launch posts without a link have a median of 184.9K views in the tracker.
It went out on a Wednesday (UTC). Wednesday launches have a median of 178.8K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- How many views did Melius Ditto get on X?
- 309,936 views. Melius posted it from @n0w00j on Nov 11, 2026, and the post has 555 likes, 72 reposts, 53 quotes, 137 replies and 595 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was Melius Ditto a big launch on X?
- It ranks #1104 of the 2839 launches Gridd tracks, with more views than 61% of them and 1.8x the median launch's 175K views. Its engagement rate is 0.26%, against a median of 0.48%.
- What would 309.9K views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 309.9K views would cost $31K. Gridd guarantees one million views, 3.2x what this post got, for about $25K.
Source: Gridd launch tracker, gridd.agency/launches/melius-ditto, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.