How did Microsoft AI MAI-Image-2 do on X?
Microsoft AI posted the MAI-Image-2 launch from @MicrosoftAI on Mar 19, 2026. The post has 116,999 views, 821 likes, 114 reposts, 36 quotes and 61 replies, an engagement rate of 0.88%. It ranks #1640 of the 2839 launches Gridd tracks.
Meet MAI‑Image‑2. Built with creatives, for real creative work. Ranked #5 on @arena’s text‑to‑image leaderboard. Available now: https://msft.it/6014QUCBe
- 67%the median launch175K median views
- #1640of the launches we trackout of 2839
- 5.0xits own following23,586 followers
- Views
- 117K
- Likes
- 821
- Reposts
- 114
- Quotes
- 36
- Replies
- 61
- Bookmarks
- 369
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 117K views would cost $12K. Gridd guarantees one million views, 8.5x what this post got, for about $25K.
The post reached about 5.0 views for every follower of @MicrosoftAI.
What launched?
Microsoft AI launched MAI-Image-2, a text-to-image model built with creatives and ranked fifth on the Arena leaderboard.
How does it compare with other launches?
Microsoft AI MAI-Image-2 has more views than 42% of the 2839 launches Gridd tracks: 67% of the median launch's 175K views.
- Microsoft AI MAI-Image-2117K
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | Microsoft AI MAI-Image-2 | Median launch |
|---|---|---|
| Views | 117K | 175K |
| Engagement rate | 0.88% | 0.48% |
| Views per follower | 5.0 | 2.8 |
| Quote posts | 36 | 27 |
| Saves per 10K views | 31.5 | 14.2 |
Other Microsoft AI launches we track: Microsoft AI MAI-Voice-2.1 (144.4K views), Microsoft AI MAI-Code-1-Flash (87.9K views), Microsoft AI MAI-Image-2.5 (77K views) and Microsoft AI MAI-Cyber-1-Flash (48.8K views). All 5 Microsoft AI launches, or every ai launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| AI launches | 1,462 | 263K | 44% | #965 |
| Accounts 10K to 100K followers | 1,135 | 99.4K | 1.2x | #530 |
| Video launch posts | 1,940 | 192.5K | 61% | #1160 |
| Every launch | 2,839 | 175K | 67% | #1640 |
What this launch shows
From an account with 23.6K followers, the post reached 5.0 times the account's following. Launches from accounts 10K to 100K followers reach a median of 3.1 times their following, so this one went about 1.6 times further than usual for its size. It ranks 530 of 1135 launches from accounts that size.
It drew 36 quote posts, 3.1 per 10,000 views against a median of 1.7. More people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Meet MAI‑Image‑2. Built with creatives, for real creative work. Ranked #5 on @arena’s text‑to‑image leaderboard. Available now: https://m…". The post runs 17 words, against a median of 39 for launch posts here, and leads with a video: video launches have a median of 192.5K views, against 137.6K for the rest.
There is a link in the post. Launch posts with a link have a median of 160.8K views in the tracker.
It went out on a Thursday (UTC). Thursday launches have a median of 162.1K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is Microsoft AI?
- In its own words on X: "Building a new class of safer, more capable AI systems we call Humanist Superintelligence: AI that is always aligned, controllable, and in service of humanity." Microsoft AI posted the MAI-Image-2 launch from @MicrosoftAI on Mar 19, 2026.
- How many views did Microsoft AI MAI-Image-2 get on X?
- 116,999 views. Microsoft AI posted it from @MicrosoftAI on Mar 19, 2026, and the post has 821 likes, 114 reposts, 36 quotes, 61 replies and 369 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was Microsoft AI MAI-Image-2 a big launch on X?
- It ranks #1640 of the 2839 launches Gridd tracks, with more views than 42% of them and 67% of the median launch's 175K views. Its engagement rate is 0.88%, against a median of 0.48%.
- What would 117K views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 117K views would cost $12K. Gridd guarantees one million views, 8.5x what this post got, for about $25K.
Source: Gridd launch tracker, gridd.agency/launches/microsoft-ai-mai-image-2, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.