How did OpenArt Director do on X?
OpenArt posted the OpenArt Director launch from @openart_ai on Jun 23, 2026. The post has 16,749,522 views, 2,249 likes, 480 reposts, 306 quotes and 180 replies, an engagement rate of 0.02%. It ranks #57 of the 2839 launches Gridd tracks.
The way videos are made is about to change. Introducing OpenArt Director - and a new way to create: VIBE DIRECTING. The same way vibe coding changed how software gets built, Vibe Directing changes how videos are made. All you need is an idea in your head and a conversation to see it come to life. Describe what you want. Chat it into perfection. Walk away with something only you could have imagined, with the quality only a professional could deliver. Because there's a director in all of us. 🎬
- 96xthe median launch175K median views
- #57of the launches we trackout of 2839
- 208xits own following80,623 followers
- Views
- 16.7M
- Likes
- 2.2K
- Reposts
- 480
- Quotes
- 306
- Replies
- 180
- Bookmarks
- 2.2K
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 16.7M views would cost $1.7M. At Gridd's rate of about $25 per 1,000 views, the same views would cost about $419K.
The post reached about 208 views for every follower of @openart_ai.
What launched?
OpenArt launched OpenArt Director, a vibe-directing tool that turns an idea and a conversation into a finished video.
How does it compare with other launches?
OpenArt Director has more views than 98% of the 2839 launches Gridd tracks: 96x the median launch's 175K views.
- OpenArt Director16.7M
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | OpenArt Director | Median launch |
|---|---|---|
| Views | 16.7M | 175K |
| Engagement rate | 0.02% | 0.48% |
| Views per follower | 208 | 2.8 |
| Quote posts | 306 | 27 |
| Saves per 10K views | 1.3 | 14.2 |
Other OpenArt launches we track: OpenArt Worlds (7.3M views), OpenArt Smart Shot (6.2M views), OpenArt Arena (5.1M views), OpenArt Video Remix (3.6M views), OpenArt VFX (3.1M views), OpenArt MCP (2.2M views). All 13 OpenArt launches, or every ai launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| AI launches | 1,462 | 264.5K | 63x | #39 |
| Accounts 10K to 100K followers | 1,135 | 99.4K | 168x | #8 |
| Video launch posts | 1,940 | 192.5K | 87x | #47 |
| Every launch | 2,839 | 175K | 96x | #57 |
What this launch shows
From an account with 80.6K followers, the post reached 208 times the account's following. Launches from accounts 10K to 100K followers reach a median of 3.1 times their following, so this one went about 67 times further than usual for its size. It ranks 8 of 1135 launches from accounts that size.
It drew 306 quote posts, 0.2 per 10,000 views against a median of 1.7. Fewer people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "The way videos are made is about to change.". The post runs 90 words, against a median of 39 for launch posts here, and leads with a video: video launches have a median of 192.5K views, against 137.6K for the rest.
There is no link in the post. Launch posts without a link have a median of 184.9K views in the tracker.
It went out on a Tuesday (UTC). Tuesday launches have a median of 192.3K views, the strongest day in the tracker.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is OpenArt?
- In its own words on X: "Building the Future of Storytelling with AI. - Open Roles" OpenArt posted the OpenArt Director launch from @openart_ai on Jun 23, 2026.
- How many views did OpenArt Director get on X?
- 16,749,522 views. OpenArt posted it from @openart_ai on Jun 23, 2026, and the post has 2,249 likes, 480 reposts, 306 quotes, 180 replies and 2,161 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was OpenArt Director a big launch on X?
- It ranks #57 of the 2839 launches Gridd tracks, with more views than 98% of them and 96x the median launch's 175K views. Its engagement rate is 0.02%, against a median of 0.48%.
- What would 16.7M views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 16.7M views would cost $1.7M. At Gridd's rate of about $25 per 1,000 views, the same views would cost about $419K.
Source: Gridd launch tracker, gridd.agency/launches/openart-director, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.