How did Perplexity Max do on X?
Perplexity posted the Perplexity Max launch from @perplexity_ai on Jul 2, 2025. The post has 276,786 views, 1,311 likes, 107 reposts, 66 quotes and 115 replies, an engagement rate of 0.58%. It ranks #1175 of the 2839 launches Gridd tracks.
Introducing Perplexity Max. Our most valuable subscription tier yet. Built for those who demand more, Max gets you unlimited Labs queries, access to a broader suite of frontier models, and early access to products like Comet.

- 1.6xthe median launch175K median views
- #1175of the launches we trackout of 2839
- 0.5xits own following511,996 followers
- Views
- 276.8K
- Likes
- 1.3K
- Reposts
- 107
- Quotes
- 66
- Replies
- 115
- Bookmarks
- 205
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 276.8K views would cost $28K. Gridd guarantees one million views, 3.6x what this post got, for about $25K.
The post reached about 0.5 views for every follower of @perplexity_ai.
What launched?
Perplexity launched Perplexity Max, its top subscription tier with unlimited Labs and frontier models.
How does it compare with other launches?
Perplexity Max has more views than 59% of the 2839 launches Gridd tracks: 1.6x the median launch's 175K views.
- Perplexity Max276.8K
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | Perplexity Max | Median launch |
|---|---|---|
| Views | 276.8K | 175K |
| Engagement rate | 0.58% | 0.48% |
| Views per follower | 0.5 | 2.8 |
| Quote posts | 66 | 27 |
| Saves per 10K views | 7.4 | 14.2 |
Other Perplexity launches we track: Perplexity Computer (38.3M views), Perplexity Personal Computer (13.5M views), Grok 4.5 in Perplexity Computer (3.1M views), GPT-6 Astra in Perplexity Computer (1.8M views), Perplexity Comet (1.7M views), Perplexity Email Assistant (1.3M views). All 41 Perplexity launches, or every ai launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| AI launches | 1,462 | 263K | 1.1x | #719 |
| Accounts 100K to 1M followers | 909 | 252.6K | 1.1x | #429 |
| Image launch posts | 620 | 143.1K | 1.9x | #240 |
| Every launch | 2,839 | 175K | 1.6x | #1175 |
What this launch shows
From an account with 512K followers, the post reached 0.5 times the account's following. Launches from accounts 100K to 1M followers reach a median of 1.0 times their following, so this one went about 55% as far as usual for its size. It ranks 429 of 909 launches from accounts that size.
It drew 66 quote posts, 2.4 per 10,000 views against a median of 1.7. More people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Introducing Perplexity Max. Our most valuable subscription tier yet.". The post runs 36 words, against a median of 39 for launch posts here, and leads with an image: image launches have a median of 143.1K views, against 186.1K for the rest.
There is no link in the post. Launch posts without a link have a median of 184.9K views in the tracker.
It went out on a Wednesday (UTC). Wednesday launches have a median of 178.8K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is Perplexity?
- In its own words on X: "Curiosity changes everything. Download our free app on iOS, Mac, Windows, and Android." Perplexity posted the Perplexity Max launch from @perplexity_ai on Jul 2, 2025.
- How many views did Perplexity Max get on X?
- 276,786 views. Perplexity posted it from @perplexity_ai on Jul 2, 2025, and the post has 1,311 likes, 107 reposts, 66 quotes, 115 replies and 205 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was Perplexity Max a big launch on X?
- It ranks #1175 of the 2839 launches Gridd tracks, with more views than 59% of them and 1.6x the median launch's 175K views. Its engagement rate is 0.58%, against a median of 0.48%.
- What would 276.8K views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 276.8K views would cost $28K. Gridd guarantees one million views, 3.6x what this post got, for about $25K.
Source: Gridd launch tracker, gridd.agency/launches/perplexity-max, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.
