How did Z.ai GLM-5.3 do on X?
Z.ai posted the GLM-5.3 launch from @Zai_org on Aug 14, 2026. The post has 5,926,296 views, 19,178 likes, 2,351 reposts, 1,668 quotes and 944 replies, an engagement rate of 0.41%. It ranks #147 of the 2839 launches Gridd tracks.
Introducing GLM-5.3: Built to Code. Ready for Cyber Defense. - Top-tier coding and agentic capabilities, achieved through post-training on the 743B base model - A major leap in cybersecurity, setting a new standard among open models Tech Blog: https://z.ai/blog/glm-5.3
- 34xthe median launch175K median views
- #147of the launches we trackout of 2839
- 35xits own following169,464 followers
- Views
- 5.9M
- Likes
- 19.2K
- Reposts
- 2.4K
- Quotes
- 1.7K
- Replies
- 944
- Bookmarks
- 3.2K
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 5.9M views would cost $593K. At Gridd's rate of about $25 per 1,000 views, the same views would cost about $148K.
The post reached about 35 views for every follower of @Zai_org.
What launched?
Z.ai launched GLM-5.3, a model post-trained on a 743B base for coding, agentic tasks, and cyber defense.
How does it compare with other launches?
Z.ai GLM-5.3 has more views than 95% of the 2839 launches Gridd tracks: 34x the median launch's 175K views.
- Z.ai GLM-5.35.9M
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | Z.ai GLM-5.3 | Median launch |
|---|---|---|
| Views | 5.9M | 175K |
| Engagement rate | 0.41% | 0.48% |
| Views per follower | 35 | 2.8 |
| Quote posts | 1.7K | 27 |
| Saves per 10K views | 5.4 | 14.2 |
Other Z.ai launches we track: Z.ai GLM-5.2 (7.7M views), Z.ai GLM-5.3-Flash (7M views), Z.ai GLM-5.1 (4.4M views), Z.ai GLM-5V-Turbo (2M views), Z.ai GLM-4.7-Flash (1.7M views), Z.ai GLM-5 (1.5M views). All 20 Z.ai launches, or every ai launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| AI launches | 1,462 | 264.5K | 22x | #102 |
| Accounts 100K to 1M followers | 909 | 252.6K | 23x | #41 |
| Image launch posts | 620 | 143.1K | 41x | #28 |
| Every launch | 2,839 | 175K | 34x | #147 |
What this launch shows
From an account with 169.5K followers, the post reached 35 times the account's following. Launches from accounts 100K to 1M followers reach a median of 1.0 times their following, so this one went about 36 times further than usual for its size. It ranks 41 of 909 launches from accounts that size.
It drew 1,668 quote posts, 2.8 per 10,000 views against a median of 1.7. More people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Introducing GLM-5.3: Built to Code. Ready for Cyber Defense.". The post runs 38 words, against a median of 39 for launch posts here, and leads with an image: image launches have a median of 143.1K views, against 186.1K for the rest.
There is a link in the post. Launch posts with a link have a median of 160.8K views in the tracker.
It went out on a Friday (UTC). Friday launches have a median of 162.2K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is Z.ai?
- In its own words on X: "The AI Lab behind GLM models, dedicated to inspiring the development of AGI to benefit humanity." Z.ai posted the GLM-5.3 launch from @Zai_org on Aug 14, 2026.
- How many views did Z.ai GLM-5.3 get on X?
- 5,926,296 views. Z.ai posted it from @Zai_org on Aug 14, 2026, and the post has 19,178 likes, 2,351 reposts, 1,668 quotes, 944 replies and 3,228 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was Z.ai GLM-5.3 a big launch on X?
- It ranks #147 of the 2839 launches Gridd tracks, with more views than 95% of them and 34x the median launch's 175K views. Its engagement rate is 0.41%, against a median of 0.48%.
- What would 5.9M views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 5.9M views would cost $593K. At Gridd's rate of about $25 per 1,000 views, the same views would cost about $148K.
Source: Gridd launch tracker, gridd.agency/launches/z-ai-glm-5-3, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.