GriddAbout $25K
for one million views, about $25 per 1,000
Clickstrike$50K
for one million views, $50 per 1,000
Its own page says typical campaigns run at a $30 to $50 CPM.
Gridd vs Clickstrike at a glance
Clickstrike's figures below come from its own pages. Where it doesn't publish something, the cell says so.
GriddAbout $25K
for one million views, about $25 per 1,000
Clickstrike$50K
for one million views, $50 per 1,000
Its own page says typical campaigns run at a $30 to $50 CPM.
| Gridd | Clickstrike | |
|---|---|---|
| Typical price for 1M views | about $25K, guaranteed | $50K |
| Published price | 1M views for about $25K, one total quote | $30 to $50 CPM, video from $10,000, X amplification quoted separately |
| Cost per 1,000 views | about $25 | $30 to $50 (its typical CPM) |
| Guarantee | One million views, written into the quote. If it falls short, Gridd adds creators until it gets there | Make-good clause on larger campaigns, threshold not stated |
| Platforms | X only | X amplification, plus creator campaigns, UGC and PR |
| Network | 1,000+ founders, engineers, builders and AI voices with real followings on X, from big names to mid-size, all connected with Gridd | "Over 500 creators and accounts" |
| Who handles the work | Gridd: casting, briefs, drafts, assets, timing and the report | Not stated publicly |
| Creator types | Personal-brand creators only: founders, builders, engineers, AI voices | Not stated publicly |
| Launch video | Gridd's own video team edits your launch video for distribution, quoted on a call | Yes, in-house launch video studio |
| Standalone posts | Creators can make them alongside quote tweets or on their own | Not stated publicly |
| Speed to live | 24 to 48 hours for urgent launches, any day | Not published. A video comes first when you need one |
| Best for | A launch post or video and a guaranteed million views | A launch video plus creator amplification from one shop |
What's the difference in one line?
Gridd is a single-purpose X distribution agency, and Clickstrike is a managed agency that also makes the launch video.
Gridd gets 60 to 100 creators to quote tweet your one launch post inside the first hour, aiming for a launch that trends on X. Clickstrike is part of the Nowbound agency network and covers X amplification, creator campaigns, a launch video studio, UGC and PR. So the first question is whether you have anything to post yet.
Your AI launch, quote tweeted by 60 to 100 creators in the first hour
Why founders trust Gridd
Brands we've run launches for
Tencent
Favy
HeyGen
Wegic
Writesonic
TopView
TRAE- Beago
Kling AI
Flowith
Investors in our clients (not in Gridd)
- 1M views guaranteedAbout $25K. If the post falls short, we add creators until it gets there.
- We handle everythingCasting, briefs, drafts, assets and timing. Our video team edits the launch video.
- 1,000+ founders, engineers and buildersReal followings on X, from big names to mid-size, all connected with Gridd.
- Every post disclosedX's paid partnership label, audited in the final report.
Written up by Favikon, which ran a launch with us: over 100,000 views.
How do the prices compare?
Gridd charges about $25K for one million guaranteed views, which is about $25 per 1,000 views. Clickstrike says typical campaigns run at a $30 to $50 CPM, which is $30K to $50K for the same million.
Clickstrike's launch video engagements start at $10,000, and amplification is quoted separately. A video plus a million views through Clickstrike therefore lands around $40K to $60K by its own published numbers.
Gridd's quote is one number for the whole roster. We negotiate each creator's rate ourselves and quote one total. For a smaller launch, give us a budget and we build the roster around it.
Both quote custom work, so ask each for a written total before you compare. Ours is on pricing.
How do the guarantees compare?
Gridd guarantees one million views in the quote, and adds creators until it gets there if the launch post falls short. Clickstrike says larger campaigns carry a make-good clause, and doesn't state what counts as larger.
A make-good generally means the agency adds more posts if the views fall short. A guarantee in the quote means the number is part of the deal from the start. Either can work, as long as you see the number and the remedy in writing before you pay.
Public results are worth a look too. Clickstrike reports Anam AI at 500K+ views and Neverbell at 688,727 views. Ask us for a roster and a written quote with the million guaranteed.
Do you need a launch video?
You need a launch video only if you have no solid asset to post. A clear demo clip, a founder talking to camera or a tight launch post can carry a launch on X.
If you need a film, Clickstrike's studio is the reason to hire it. One team makes the video and runs the distribution, so there is one contact and one invoice. Gridd has its own video team that edits your launch video for distribution, quoted on a call, and we get it seen.
We wrote a full guide on this: launch video or creator launch.
Who posts: what kind of creators?
Gridd casts personal-brand creators only: real founders, builders, engineers and AI voices with their own following. No meme pages, persona accounts or engagement-farm networks.
We pick each creator for audience overlap with your buyers. Each one writes in their own voice with no script, and we check the facts and make sure no two creators cover the same angle.
Clickstrike describes its network as over 500 creators and accounts and doesn't break the mix down publicly. If creator type matters to you, and for a launch it should, ask for the handles before you sign.
Who handles the work?
With Gridd we handle everything: the casting, the briefs, the drafts, the assets, the timing and the report. You get a roster with real handles and one total quote, and if you don't like the cast, we recast it.
Every quote tweet carries X's paid partnership label. It's in every contract and audited in the final report, which lists every quote tweet.
Clickstrike doesn't publish how it runs a campaign. Ask it who handles the briefs, drafts and timing, and whether you see the creator list first.
When should you pick Gridd?
Pick Gridd when the asset exists and the job is reach.
- You have your launch post or video and want a guaranteed million views.
- Your budget is about $25K, or smaller. We build the roster around what you give us.
- You want only personal-brand creators, with the briefs, drafts and timing handled for you.
- Your launch is within days. Urgent launches go live in 24 to 48 hours, and the founders run launches themselves.
- You want the cost per 1,000 views stated up front: about $25.
See how a Gridd launch works and what quote tweet campaigns do for reach.
When should you pick Clickstrike?
Pick Clickstrike when you want one agency to make and distribute the launch.
- You have no launch video and want it produced by a studio that also runs the distribution.
- You want more than X: UGC and PR sit under the same roof.
- You're comfortable with a $30 to $50 CPM and a separate quote for amplification.
- You want one managed team across several channels.
For the wider field, see the best X launch agencies.
What should you ask both before signing?
These questions apply to Gridd, Clickstrike or anyone else you're weighing.
- 1What does one million views cost in total, in writing?
- 2Is the guarantee on views of my launch post, or added up across creator posts?
- 3What happens if the number falls short?
- 4Can I see every creator handle before I pay, and who handles the briefs and drafts?
- 5Are these personal-brand creators, or meme pages and persona accounts?
- 6Does every post carry X's paid partnership label?
- 7How fast can you go live if my date moves up?
More on cost: what an X launch costs. Comparing other agencies: Gridd vs Doomers and Gridd vs GrowthMatrix.
Ready to see a roster and a total for your launch? Book a 15 minute call.
Questions people ask
- Is Gridd or Clickstrike better for an X launch?
- Gridd is the better fit when you already have your launch post or video and want a guaranteed million views for about $25K from personal-brand creators. Gridd also has its own video team for editing it. Clickstrike is the better fit when you need the video produced and distributed by one shop.
- How much does Clickstrike cost?
- Clickstrike says typical campaigns run at a $30 to $50 CPM, which is $30K to $50K per million views. Its launch video engagements start at $10,000, and X amplification is quoted separately.
- How much does Gridd cost compared with Clickstrike?
- Gridd charges about $25K for one million guaranteed views, which is about $25 per 1,000 views. Clickstrike's published typical CPM works out to $30 to $50 per 1,000 views, before any video.
- Does Clickstrike guarantee views?
- Clickstrike says larger campaigns carry a make-good clause and doesn't state the threshold. Gridd guarantees one million views in the quote and adds creators until it gets there.
- Does Gridd make launch videos?
- Gridd has its own video team that edits your launch video for distribution. Video work is quoted on a call. Then 60 to 100 creators quote tweet your post inside the first hour. If you need a full film, a studio like Clickstrike or Flowjam can make it.
- Can I use both Clickstrike and Gridd?
- Yes. A studio can make the launch video and Gridd can distribute it. Clickstrike also sells amplification, so compare the totals for the same one million views before you split the work.
Written by Madni Aghadi and Siddhant Choudhary, the founders of Gridd. They run every Gridd launch on X themselves, from the cast and the briefs to the launch hour.