How did Aurora AI Aurora do on X?
Aurora AI posted the Aurora launch from @mehuljindal18 on Nov 12, 2026. The post has 3,033,842 views, 2,455 likes, 208 reposts, 94 quotes and 182 replies, an engagement rate of 0.1%. It ranks #253 of the 2839 launches Gridd tracks.
Introducing Aurora - the Search Engine for IRL Have you ever had to go shop-to-shop, or ask your friends and family, or spent hours browsing online for weeks, to find out - which business has what you want? Could be anything from a renting an Apartment, to a Doctor's appointment? Maybe just your favorite shoe in your size at a store nearby? Now - you can just Ask @aurorax_ai , and it will tell you who has it!
- 17xthe median launch175K median views
- #253of the launches we trackout of 2839
- 733xits own following4,140 followers
- Views
- 3M
- Likes
- 2.5K
- Reposts
- 208
- Quotes
- 94
- Replies
- 182
- Bookmarks
- 1K
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 3M views would cost $303K. At Gridd's rate of about $25 per 1,000 views, the same views would cost about $76K.
The post reached about 733 views for every follower of @mehuljindal18.
What launched?
Aurora AI launched Aurora, a search engine for IRL that tells users which business has what they want.
How does it compare with other launches?
Aurora AI Aurora has more views than 91% of the 2839 launches Gridd tracks: 17x the median launch's 175K views.
- Aurora AI Aurora3M
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | Aurora AI Aurora | Median launch |
|---|---|---|
| Views | 3M | 175K |
| Engagement rate | 0.1% | 0.48% |
| Views per follower | 733 | 2.8 |
| Quote posts | 94 | 27 |
| Saves per 10K views | 3.3 | 14.2 |
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| Consumer launches | 98 | 256.5K | 12x | #10 |
| Accounts under 10K followers | 571 | 131K | 23x | #16 |
| Video launch posts | 1,940 | 192.5K | 16x | #188 |
| Every launch | 2,839 | 175K | 17x | #253 |
What this launch shows
From an account with 4.1K followers, the post reached 733 times the account's following. Launches from accounts under 10K followers reach a median of 61 times their following, so this one went about 12 times further than usual for its size. It ranks 16 of 571 launches from accounts that size.
It drew 94 quote posts, 0.3 per 10,000 views against a median of 1.7. Fewer people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Introducing Aurora - the Search Engine for IRL". The post runs 78 words, against a median of 39 for launch posts here, and leads with a video: video launches have a median of 192.5K views, against 137.6K for the rest.
There is no link in the post. Launch posts without a link have a median of 184.9K views in the tracker.
It went out on a Thursday (UTC). Thursday launches have a median of 162.1K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- How many views did Aurora AI Aurora get on X?
- 3,033,842 views. Aurora AI posted it from @mehuljindal18 on Nov 12, 2026, and the post has 2,455 likes, 208 reposts, 94 quotes, 182 replies and 1,011 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was Aurora AI Aurora a big launch on X?
- It ranks #253 of the 2839 launches Gridd tracks, with more views than 91% of them and 17x the median launch's 175K views. Its engagement rate is 0.1%, against a median of 0.48%.
- What would 3M views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 3M views would cost $303K. At Gridd's rate of about $25 per 1,000 views, the same views would cost about $76K.
Source: Gridd launch tracker, gridd.agency/launches/aurora-ai-aurora, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.