How did Blackmagic Design Videohub 120x120 12G do on X?
Blackmagic Design posted the Videohub 120x120 12G launch from @Blackmagic_News on Apr 12, 2024. The post has 6,479 views, 41 likes, 7 reposts, 1 quotes and 2 replies, an engagement rate of 0.79%. It ranks #3753 of the 3,785 launches Gridd tracks.
Introducing Blackmagic Videohub 120x120 12G! New massive 120x120 video router with zero latency and multirate 12G-SDI connections for any combination of SD, HD and Ultra HD on the same router at the same time! Learn more at http://bmd.link/xzfmds
- 5%the median launch119.4K median views
- #3753of the launches we trackout of 3,785
- <0.1xits own following110,937 followers
- Views
- 6.5K
- Likes
- 41
- Reposts
- 7
- Quotes
- 1
- Replies
- 2
- Bookmarks
- 0
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 6.5K views would cost $1K. Gridd guarantees one million views, 154x what this post got, for about $25K.
The post reached about 0.1 views for every follower of @Blackmagic_News.
What launched?
Blackmagic Design launched Videohub 120x120 12G, a 120x120 video router with zero latency and multirate 12G-SDI connections for SD, HD and Ultra HD.
How does it compare with other launches?
Blackmagic Design Videohub 120x120 12G has more views than 1% of the 3,785 launches Gridd tracks: 5% of the median launch's 119.4K views.
- Blackmagic Design Videohub 120x120 12G6.5K
- Median tracked launch119.4K
- #1: xAI Voice Cloning204M
| Metric | Blackmagic Design Videohub 120x120 12G | Median launch |
|---|---|---|
| Views | 6.5K | 119.4K |
| Engagement rate | 0.79% | 0.58% |
| Views per follower | <0.1 | 1.5 |
| Quote posts | 1 | 20 |
| Saves per 10K views | 0.0 | 15.0 |
Other Blackmagic Design launches we track: Blackmagic Design DaVinci Resolve 21 (276.1K views), Blackmagic Design Blackmagic PYXIS 6K (152.1K views), Blackmagic Design ProRes RAW support (148.9K views), Blackmagic Design DaVinci Resolve Micro Color Panel (79.2K views), Blackmagic Design DaVinci Resolve 21.1 (68.2K views), Blackmagic Design Ambisonic Microphone (65.7K views). All 45 Blackmagic Design launches, or every hardware launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| Hardware launches | 207 | 155.4K | 4% | #204 |
| Accounts 100K to 1M followers | 1,516 | 113.9K | 6% | #1509 |
| Image launch posts | 897 | 84.9K | 8% | #885 |
| Every launch | 3,785 | 119.4K | 5% | #3753 |
What this launch shows
From an account with 110.9K followers, the post reached <0.1 times the account's following. Launches from accounts 100K to 1M followers reach a median of 0.5 times their following, so this one went about 11% as far as usual for its size. It ranks 1509 of 1516 launches from accounts that size.
It drew 1 quote posts, 1.5 per 10,000 views against a median of 1.7. Fewer people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Introducing Blackmagic Videohub 120x120 12G! New massive 120x120 video router with zero latency and multirate 12G-SDI connections for any…". The post runs 37 words, against a median of 38 for launch posts here, and leads with an image: image launches have a median of 84.9K views, against 130.9K for the rest.
There is a link in the post. Launch posts with a link have a median of 109.6K views in the tracker.
It went out on a Friday (UTC). Friday launches have a median of 101.1K views; the strongest day is Tuesday at 137.9K.
Every comparison is against the 3,785 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- How many views did Blackmagic Design Videohub 120x120 12G get on X?
- 6,479 views. Blackmagic Design posted it from @Blackmagic_News on Apr 12, 2024, and the post has 41 likes, 7 reposts, 1 quotes, 2 replies and 0 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was Blackmagic Design Videohub 120x120 12G a big launch on X?
- It ranks #3753 of the 3,785 launches Gridd tracks, with more views than 1% of them and 5% of the median launch's 119.4K views. Its engagement rate is 0.79%, against a median of 0.58%.
- What would 6.5K views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 6.5K views would cost $1K. Gridd guarantees one million views, 154x what this post got, for about $25K.
Source: Gridd launch tracker, gridd.agency/launches/blackmagic-design-videohub-120x120-12g, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.