How did Deepgram Flux TTS do on X?

Deepgram posted the Flux TTS launch from @DeepgramAI on Aug 12, 2026. The post has 12,182 views, 155 likes, 15 reposts, 4 quotes and 22 replies, an engagement rate of 1.61%. It ranks #2769 of the 2839 launches Gridd tracks.

Deepgram@DeepgramAI · 11.7K followersView on X
Today, we're launching Flux TTS: expressive voices built for live conversation. We asked our very own Lauren O’Connor to put Flux TTS to the test. Most TTS handles one line at a time. Flux TTS carries context across the whole conversation. And it's a conversation you'll actually want to have. Hear how Flux meets each moment.
Aug 12, 2026 · 12,182 views
  • 7%the median launch175K median views
  • #2769of the launches we trackout of 2839
  • 1.0xits own following11,659 followers
Views
12.2K
Likes
155
Reposts
15
Quotes
4
Replies
22
Bookmarks
111

What would these views cost to buy?

At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 12.2K views would cost $1K. Gridd guarantees one million views, 82x what this post got, for about $25K.

The post reached about 1.0 views for every follower of @DeepgramAI.

What launched?

Deepgram launched Flux TTS, expressive voices for live conversation that carry context across a whole conversation rather than a single line.

How does it compare with other launches?

Deepgram Flux TTS has more views than 2% of the 2839 launches Gridd tracks: 7% of the median launch's 175K views.

  • Deepgram Flux TTS12.2K
  • Median tracked launch175K
  • #1: xAI Voice Cloning204M
Views on the launch post, read from X on Nov 14, 2026.
MetricDeepgram Flux TTSMedian launch
Views12.2K175K
Engagement rate1.61%0.48%
Views per follower1.02.8
Quote posts427
Saves per 10K views91.114.2

Other Deepgram launches we track: Deepgram Aura-2 (183.9K views) and Deepgram Flux Multilingual (16K views). All 3 Deepgram launches, or every ai launch.

Against launches like it

A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.

Compared withLaunchesMedian viewsThis oneRank
AI launches1,462263K5%#1436
Accounts 10K to 100K followers1,13599.4K12%#1093
Video launch posts1,940192.5K6%#1902
Every launch2,839175K7%#2769

What this launch shows

From an account with 11.7K followers, the post reached 1.0 times the account's following. Launches from accounts 10K to 100K followers reach a median of 3.1 times their following, so this one went about 34% as far as usual for its size. It ranks 1093 of 1135 launches from accounts that size.

It drew 4 quote posts, 3.3 per 10,000 views against a median of 1.7. More people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.

The first line is "Today, we're launching Flux TTS: expressive voices built for live conversation.". The post runs 56 words, against a median of 39 for launch posts here, and leads with a video: video launches have a median of 192.5K views, against 137.6K for the rest.

There is no link in the post. Launch posts without a link have a median of 184.9K views in the tracker.

It went out on a Wednesday (UTC). Wednesday launches have a median of 178.8K views; the strongest day is Tuesday at 192.3K.

Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.

Questions about this launch

What is Deepgram?
In its own words on X: "Making voice AI conversations actually conversational (with STT, TTS, agents, models, and all that)" Deepgram posted the Flux TTS launch from @DeepgramAI on Aug 12, 2026.
How many views did Deepgram Flux TTS get on X?
12,182 views. Deepgram posted it from @DeepgramAI on Aug 12, 2026, and the post has 155 likes, 15 reposts, 4 quotes, 22 replies and 111 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
Was Deepgram Flux TTS a big launch on X?
It ranks #2769 of the 2839 launches Gridd tracks, with more views than 2% of them and 7% of the median launch's 175K views. Its engagement rate is 1.61%, against a median of 0.48%.
What would 12.2K views on X cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 12.2K views would cost $1K. Gridd guarantees one million views, 82x what this post got, for about $25K.

Source: Gridd launch tracker, gridd.agency/launches/deepgram-flux-tts, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.