How did DeepSeek-R1-0528 do on X?
DeepSeek posted the DeepSeek-R1-0528 launch from @deepseek_ai on May 29, 2025. The post has 1,497,003 views, 9,555 likes, 1,451 reposts, 361 quotes and 551 replies, an engagement rate of 0.8%. It ranks #445 of the 2839 launches Gridd tracks.
🚀 DeepSeek-R1-0528 is here! 🔹 Improved benchmark performance 🔹 Enhanced front-end capabilities 🔹 Reduced hallucinations 🔹 Supports JSON output & function calling ✅ Try it now: https://chat.deepseek.com/ 🔌 No change to API usage — docs here: https://api-docs.deepseek.com/guides/reasoning_model 🔗 Open-source weights: https://huggingface.co/deepseek-ai/DeepSeek-R1-0528
- 8.6xthe median launch175K median views
- #445of the launches we trackout of 2839
- 1.2xits own following1,211,677 followers
- Views
- 1.5M
- Likes
- 9.6K
- Reposts
- 1.5K
- Quotes
- 361
- Replies
- 551
- Bookmarks
- 1.4K
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 1.5M views would cost $150K. At Gridd's rate of about $25 per 1,000 views, the same views would cost about $37K.
The post reached about 1.2 views for every follower of @deepseek_ai.
What launched?
DeepSeek launched DeepSeek-R1-0528, with improved benchmark performance, better front-end capabilities, fewer hallucinations and support for JSON output and function calling.
How does it compare with other launches?
DeepSeek-R1-0528 has more views than 84% of the 2839 launches Gridd tracks: 8.6x the median launch's 175K views.
- DeepSeek-R1-05281.5M
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | DeepSeek-R1-0528 | Median launch |
|---|---|---|
| Views | 1.5M | 175K |
| Engagement rate | 0.8% | 0.48% |
| Views per follower | 1.2 | 2.8 |
| Quote posts | 361 | 27 |
| Saves per 10K views | 9.1 | 14.2 |
Other DeepSeek launches we track: DeepSeek-R1 (12.6M views), DeepSeek-V4-Flash API (9.6M views), DeepSeek-V4.1-Flash-1017 (8.4M views), DeepSeek Harness v0.1 (4.5M views), DeepSeek-R1-Lite-Preview (3.2M views), DeepSeek-V4-Pro (3.1M views). All 11 DeepSeek launches, or every ai launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| AI launches | 1,462 | 263K | 5.7x | #275 |
| Accounts over 1M followers | 224 | 2.2M | 67% | #126 |
| Image launch posts | 620 | 143.1K | 10x | #86 |
| Every launch | 2,839 | 175K | 8.6x | #445 |
What this launch shows
From an account with 1.2M followers, the post reached 1.2 times the account's following. Launches from accounts over 1M followers reach a median of 0.5 times their following, so this one went about 2.3 times further than usual for its size. It ranks 126 of 224 launches from accounts that size.
It drew 361 quote posts, 2.4 per 10,000 views against a median of 1.7. More people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "🚀 DeepSeek-R1-0528 is here!". The post runs 38 words, against a median of 39 for launch posts here, and leads with an image: image launches have a median of 143.1K views, against 186.1K for the rest.
There is a link in the post. Launch posts with a link have a median of 160.8K views in the tracker.
It went out on a Thursday (UTC). Thursday launches have a median of 162.1K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is DeepSeek?
- In its own words on X: "Unravel the mystery of AGI with curiosity. Answer the essential question with long-termism." DeepSeek posted the DeepSeek-R1-0528 launch from @deepseek_ai on May 29, 2025.
- How many views did DeepSeek-R1-0528 get on X?
- 1,497,003 views. DeepSeek posted it from @deepseek_ai on May 29, 2025, and the post has 9,555 likes, 1,451 reposts, 361 quotes, 551 replies and 1,363 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was DeepSeek-R1-0528 a big launch on X?
- It ranks #445 of the 2839 launches Gridd tracks, with more views than 84% of them and 8.6x the median launch's 175K views. Its engagement rate is 0.8%, against a median of 0.48%.
- What would 1.5M views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 1.5M views would cost $150K. At Gridd's rate of about $25 per 1,000 views, the same views would cost about $37K.
Source: Gridd launch tracker, gridd.agency/launches/deepseek-r1-0528, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.