How did Drafted Aura do on X?
Drafted posted the Aura launch from @DraftedAI on Jul 20, 2026. The post has 44,071 views, 116 likes, 6 reposts, 1 quotes and 12 replies, an engagement rate of 0.31%. It ranks #2208 of the 2839 launches Gridd tracks.
Meet Aura, our new AI model that guides where your rooms can go. Aura was trained on thousands of real homes. Pick a room, move it around, and Aura instantly predicts where it can be placed.
- 25%the median launch175K median views
- #2208of the launches we trackout of 2839
- 2.7xits own following16,563 followers
- Views
- 44.1K
- Likes
- 116
- Reposts
- 6
- Quotes
- 1
- Replies
- 12
- Bookmarks
- 96
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 44.1K views would cost $4K. Gridd guarantees one million views, 23x what this post got, for about $25K.
The post reached about 2.7 views for every follower of @DraftedAI.
What launched?
Drafted launched Aura, a new AI model trained on thousands of real homes that predicts where a room can be placed.
How does it compare with other launches?
Drafted Aura has more views than 22% of the 2839 launches Gridd tracks: 25% of the median launch's 175K views.
- Drafted Aura44.1K
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | Drafted Aura | Median launch |
|---|---|---|
| Views | 44.1K | 175K |
| Engagement rate | 0.31% | 0.48% |
| Views per follower | 2.7 | 2.8 |
| Quote posts | 1 | 27 |
| Saves per 10K views | 21.8 | 14.2 |
Other Drafted launches we track: Drafted in Revit (144.9K views) and Drafted Door and window editing (23.3K views). All 3 Drafted launches, or every design launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| Design launches | 108 | 148.2K | 30% | #80 |
| Accounts 10K to 100K followers | 1,135 | 99.4K | 44% | #756 |
| Video launch posts | 1,940 | 192.5K | 23% | #1549 |
| Every launch | 2,839 | 175K | 25% | #2208 |
What this launch shows
From an account with 16.6K followers, the post reached 2.7 times the account's following. Launches from accounts 10K to 100K followers reach a median of 3.1 times their following, so this one went about 86% as far as usual for its size. It ranks 756 of 1135 launches from accounts that size.
It drew 1 quote posts, 0.2 per 10,000 views against a median of 1.7. Fewer people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Meet Aura, our new AI model that guides where your rooms can go.". The post runs 36 words, against a median of 39 for launch posts here, and leads with a video: video launches have a median of 192.5K views, against 137.6K for the rest.
There is no link in the post. Launch posts without a link have a median of 184.9K views in the tracker.
It went out on a Monday (UTC). Monday launches have a median of 181.4K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is Drafted?
- In its own words on X: "Design your dream home instantly using AI. Start dreaming today, so you can build when you're ready 🏡" Drafted posted the Aura launch from @DraftedAI on Jul 20, 2026.
- How many views did Drafted Aura get on X?
- 44,071 views. Drafted posted it from @DraftedAI on Jul 20, 2026, and the post has 116 likes, 6 reposts, 1 quotes, 12 replies and 96 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was Drafted Aura a big launch on X?
- It ranks #2208 of the 2839 launches Gridd tracks, with more views than 22% of them and 25% of the median launch's 175K views. Its engagement rate is 0.31%, against a median of 0.48%.
- What would 44.1K views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 44.1K views would cost $4K. Gridd guarantees one million views, 23x what this post got, for about $25K.
Source: Gridd launch tracker, gridd.agency/launches/drafted-aura, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.