How did Exa on MPP do on X?
Exa posted the Exa on MPP launch from @ExaAILabs on Aug 5, 2026. The post has 32,558 views, 65 likes, 11 reposts, 5 quotes and 13 replies, an engagement rate of 0.29%. It ranks #2366 of the 2839 launches Gridd tracks.
Exa is now live on the Machine Payments Protocol (MPP), the open standard from @tempo and @stripe. Agents shouldn't need accounts or API keys to search the web! With MPP, agents can pay per request with USDC.e on Tempo.

- 19%the median launch175K median views
- #2366of the launches we trackout of 2839
- 0.5xits own following66,660 followers
- Views
- 32.6K
- Likes
- 65
- Reposts
- 11
- Quotes
- 5
- Replies
- 13
- Bookmarks
- 24
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 32.6K views would cost $3K. Gridd guarantees one million views, 31x what this post got, for about $25K.
The post reached about 0.5 views for every follower of @ExaAILabs.
What launched?
Exa went live on the Machine Payments Protocol, letting agents pay per request with USDC.e on Tempo without accounts or API keys.
How does it compare with other launches?
Exa on MPP has more views than 17% of the 2839 launches Gridd tracks: 19% of the median launch's 175K views.
- Exa on MPP32.6K
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | Exa on MPP | Median launch |
|---|---|---|
| Views | 32.6K | 175K |
| Engagement rate | 0.29% | 0.48% |
| Views per follower | 0.5 | 2.8 |
| Quote posts | 5 | 27 |
| Saves per 10K views | 7.4 | 14.2 |
Other Exa launches we track: Exa People Search (3.6M views), Exa Connect (1.4M views), Exa Agent (1.1M views), Exa in Codex and ChatGPT (809.4K views), Exa 2.0 (459.6K views), Exa for Claude (422.8K views). All 31 Exa launches, or every ai launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| AI launches | 1,462 | 263K | 12% | #1304 |
| Accounts 10K to 100K followers | 1,135 | 99.4K | 33% | #842 |
| Image launch posts | 620 | 143.1K | 23% | #505 |
| Every launch | 2,839 | 175K | 19% | #2366 |
What this launch shows
From an account with 66.7K followers, the post reached 0.5 times the account's following. Launches from accounts 10K to 100K followers reach a median of 3.1 times their following, so this one went about 16% as far as usual for its size. It ranks 842 of 1135 launches from accounts that size.
It drew 5 quote posts, 1.5 per 10,000 views against a median of 1.7. Fewer people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Exa is now live on the Machine Payments Protocol (MPP), the open standard from @tempo and @stripe.". The post runs 39 words, against a median of 39 for launch posts here, and leads with an image: image launches have a median of 143.1K views, against 186.1K for the rest.
There is no link in the post. Launch posts without a link have a median of 184.9K views in the tracker.
It went out on a Wednesday (UTC). Wednesday launches have a median of 178.8K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is Exa?
- In its own words on X: "We're an AI research lab building a search engine for the future" Exa posted the Exa on MPP launch from @ExaAILabs on Aug 5, 2026.
- How many views did Exa on MPP get on X?
- 32,558 views. Exa posted it from @ExaAILabs on Aug 5, 2026, and the post has 65 likes, 11 reposts, 5 quotes, 13 replies and 24 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was Exa on MPP a big launch on X?
- It ranks #2366 of the 2839 launches Gridd tracks, with more views than 17% of them and 19% of the median launch's 175K views. Its engagement rate is 0.29%, against a median of 0.48%.
- What would 32.6K views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 32.6K views would cost $3K. Gridd guarantees one million views, 31x what this post got, for about $25K.
Source: Gridd launch tracker, gridd.agency/launches/exa-on-mpp, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.
