How did Google DeepMind EmbeddingGemma 2 do on X?
Google DeepMind posted the EmbeddingGemma 2 launch from @GoogleDeepMind on Oct 6, 2026. The post has 1,875,398 views, 4,490 likes, 538 reposts, 229 quotes and 292 replies, an engagement rate of 0.3%. It ranks #374 of the 2839 launches Gridd tracks.
Meet EmbeddingGemma 2, our first natively multimodal open model for on-device embeddings. It expands beyond text to unify code, images, audio, and video in a shared space. 🧵
- 11xthe median launch175K median views
- #374of the launches we trackout of 2839
- 1.2xits own following1,609,506 followers
- Views
- 1.9M
- Likes
- 4.5K
- Reposts
- 538
- Quotes
- 229
- Replies
- 292
- Bookmarks
- 2.7K
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 1.9M views would cost $188K. At Gridd's rate of about $25 per 1,000 views, the same views would cost about $47K.
The post reached about 1.2 views for every follower of @GoogleDeepMind.
What launched?
Google DeepMind launched EmbeddingGemma 2, a natively multimodal open model for on-device embeddings that unifies code, images, audio and video.
How does it compare with other launches?
Google DeepMind EmbeddingGemma 2 has more views than 87% of the 2839 launches Gridd tracks: 11x the median launch's 175K views.
- Google DeepMind EmbeddingGemma 21.9M
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | Google DeepMind EmbeddingGemma 2 | Median launch |
|---|---|---|
| Views | 1.9M | 175K |
| Engagement rate | 0.3% | 0.48% |
| Views per follower | 1.2 | 2.8 |
| Quote posts | 229 | 27 |
| Saves per 10K views | 14.5 | 14.2 |
Other Google DeepMind launches we track: Google DeepMind Gemini 4 Argon (9.1M views), Google DeepMind AlphaGenome Atlas (4.7M views), Google DeepMind Gemma 4 (4M views), Google DeepMind Gemini 3.7 Flash (2.6M views), Google DeepMind TranslateGemma (2.2M views), Google DeepMind Gemini 4 Hydrogen (1.5M views). All 13 Google DeepMind launches, or every ai launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| AI launches | 1,462 | 263K | 7.1x | #234 |
| Accounts over 1M followers | 224 | 2.2M | 84% | #118 |
| Video launch posts | 1,940 | 192.5K | 9.7x | #280 |
| Every launch | 2,839 | 175K | 11x | #374 |
What this launch shows
From an account with 1.6M followers, the post reached 1.2 times the account's following. Launches from accounts over 1M followers reach a median of 0.5 times their following, so this one went about 2.2 times further than usual for its size. It ranks 118 of 224 launches from accounts that size.
It drew 229 quote posts, 1.2 per 10,000 views against a median of 1.7. Fewer people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Meet EmbeddingGemma 2, our first natively multimodal open model for on-device embeddings.". The post runs 28 words, against a median of 39 for launch posts here, and leads with a video: video launches have a median of 192.5K views, against 137.6K for the rest.
There is no link in the post. Launch posts without a link have a median of 184.9K views in the tracker.
It went out on a Tuesday (UTC). Tuesday launches have a median of 192.3K views, the strongest day in the tracker.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is Google DeepMind?
- In its own words on X: "The engine room of @Google. Building AI safely and responsibly to solve the world’s most complex problems." Google DeepMind posted the EmbeddingGemma 2 launch from @GoogleDeepMind on Oct 6, 2026.
- How many views did Google DeepMind EmbeddingGemma 2 get on X?
- 1,875,398 views. Google DeepMind posted it from @GoogleDeepMind on Oct 6, 2026, and the post has 4,490 likes, 538 reposts, 229 quotes, 292 replies and 2,717 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was Google DeepMind EmbeddingGemma 2 a big launch on X?
- It ranks #374 of the 2839 launches Gridd tracks, with more views than 87% of them and 11x the median launch's 175K views. Its engagement rate is 0.3%, against a median of 0.48%.
- What would 1.9M views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 1.9M views would cost $188K. At Gridd's rate of about $25 per 1,000 views, the same views would cost about $47K.
Source: Gridd launch tracker, gridd.agency/launches/google-deepmind-embeddinggemma-2, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.