How did Google DeepMind TranslateGemma do on X?
Google DeepMind posted the TranslateGemma launch from @GoogleDeepMind on Jan 15, 2026. The post has 2,192,654 views, 6,749 likes, 906 reposts, 304 quotes and 186 replies, an engagement rate of 0.37%. It ranks #328 of the 2839 launches Gridd tracks.
We’re releasing TranslateGemma, a new family of open translation models with support for 55 languages. 🌐 Available in 4B, 12B, and 27B parameter sizes – they’re designed for efficiency without sacrificing quality.
- 13xthe median launch175K median views
- #328of the launches we trackout of 2839
- 1.4xits own following1,609,609 followers
- Views
- 2.2M
- Likes
- 6.7K
- Reposts
- 906
- Quotes
- 304
- Replies
- 186
- Bookmarks
- 3.7K
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 2.2M views would cost $219K. At Gridd's rate of about $25 per 1,000 views, the same views would cost about $55K.
The post reached about 1.4 views for every follower of @GoogleDeepMind.
What launched?
Google DeepMind released TranslateGemma, a family of open translation models supporting 55 languages in 4B, 12B and 27B parameter sizes.
How does it compare with other launches?
Google DeepMind TranslateGemma has more views than 88% of the 2839 launches Gridd tracks: 13x the median launch's 175K views.
- Google DeepMind TranslateGemma2.2M
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | Google DeepMind TranslateGemma | Median launch |
|---|---|---|
| Views | 2.2M | 175K |
| Engagement rate | 0.37% | 0.48% |
| Views per follower | 1.4 | 2.8 |
| Quote posts | 304 | 27 |
| Saves per 10K views | 16.8 | 14.2 |
Other Google DeepMind launches we track: Google DeepMind Gemini 4 Argon (9.1M views), Google DeepMind AlphaGenome Atlas (4.7M views), Google DeepMind Gemma 4 (4M views), Google DeepMind Gemini 3.7 Flash (2.6M views), Google DeepMind EmbeddingGemma 2 (1.9M views), Google DeepMind Gemini 4 Hydrogen (1.5M views). All 13 Google DeepMind launches, or every ai launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| AI launches | 1,462 | 263K | 8.3x | #205 |
| Accounts over 1M followers | 224 | 2.2M | 98% | #113 |
| Video launch posts | 1,940 | 192.5K | 11x | #246 |
| Every launch | 2,839 | 175K | 13x | #328 |
What this launch shows
From an account with 1.6M followers, the post reached 1.4 times the account's following. Launches from accounts over 1M followers reach a median of 0.5 times their following, so this one went about 2.5 times further than usual for its size. It ranks 113 of 224 launches from accounts that size.
It drew 304 quote posts, 1.4 per 10,000 views against a median of 1.7. Fewer people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "We’re releasing TranslateGemma, a new family of open translation models with support for 55 languages. 🌐". The post runs 32 words, against a median of 39 for launch posts here, and leads with a video: video launches have a median of 192.5K views, against 137.6K for the rest.
There is no link in the post. Launch posts without a link have a median of 184.9K views in the tracker.
It went out on a Thursday (UTC). Thursday launches have a median of 162.1K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is Google DeepMind?
- In its own words on X: "The engine room of @Google. Building AI safely and responsibly to solve the world’s most complex problems." Google DeepMind posted the TranslateGemma launch from @GoogleDeepMind on Jan 15, 2026.
- How many views did Google DeepMind TranslateGemma get on X?
- 2,192,654 views. Google DeepMind posted it from @GoogleDeepMind on Jan 15, 2026, and the post has 6,749 likes, 906 reposts, 304 quotes, 186 replies and 3,689 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was Google DeepMind TranslateGemma a big launch on X?
- It ranks #328 of the 2839 launches Gridd tracks, with more views than 88% of them and 13x the median launch's 175K views. Its engagement rate is 0.37%, against a median of 0.48%.
- What would 2.2M views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 2.2M views would cost $219K. At Gridd's rate of about $25 per 1,000 views, the same views would cost about $55K.
Source: Gridd launch tracker, gridd.agency/launches/google-deepmind-translategemma, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.