How did Google Labs ImageFX do on X?
Google Labs posted the ImageFX launch from @GoogleLabs on Feb 1, 2024. The post has 137,749 views, 342 likes, 116 reposts, 17 quotes and 32 replies, an engagement rate of 0.37%. It ranks #1548 of the 2839 launches Gridd tracks.
Introducing #ImageFX ✨ a new image generation tool powered by Imagen 2, Google's most advanced text-to-image model. We’re excited to add this to our suite of generative AI tools at Labs, and to help bring your most creative ideas to life. Try it out: http://g.co/labs/ImageFX
- 79%the median launch175K median views
- #1548of the launches we trackout of 2839
- 0.6xits own following228,201 followers
- Views
- 137.7K
- Likes
- 342
- Reposts
- 116
- Quotes
- 17
- Replies
- 32
- Bookmarks
- 77
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 137.7K views would cost $14K. Gridd guarantees one million views, 7.3x what this post got, for about $25K.
The post reached about 0.6 views for every follower of @GoogleLabs.
What launched?
Google Labs launched ImageFX, an image generation tool powered by Imagen 2.
How does it compare with other launches?
Google Labs ImageFX has more views than 45% of the 2839 launches Gridd tracks: 79% of the median launch's 175K views.
- Google Labs ImageFX137.7K
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | Google Labs ImageFX | Median launch |
|---|---|---|
| Views | 137.7K | 175K |
| Engagement rate | 0.37% | 0.48% |
| Views per follower | 0.6 | 2.8 |
| Quote posts | 17 | 27 |
| Saves per 10K views | 5.6 | 14.2 |
Other Google Labs launches we track: Google Labs Pomelli Photoshoot (24.2M views), Google Labs Animate in Pomelli (614.8K views), Google Labs Whisk (340K views), Google Labs NotebookLM expansion (303.5K views), Google Labs GenChess (235.2K views), Google Labs Whisk Animate (213.4K views). All 11 Google Labs launches, or every ai launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| AI launches | 1,462 | 263K | 52% | #915 |
| Accounts 100K to 1M followers | 909 | 252.6K | 55% | #573 |
| Video launch posts | 1,940 | 192.5K | 72% | #1099 |
| Every launch | 2,839 | 175K | 79% | #1548 |
What this launch shows
From an account with 228.2K followers, the post reached 0.6 times the account's following. Launches from accounts 100K to 1M followers reach a median of 1.0 times their following, so this one went about 62% as far as usual for its size. It ranks 573 of 909 launches from accounts that size.
It drew 17 quote posts, 1.2 per 10,000 views against a median of 1.7. Fewer people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Introducing #ImageFX ✨ a new image generation tool powered by Imagen 2, Google's most advanced text-to-image model. We’re excited to add …". The post runs 44 words, against a median of 39 for launch posts here, and leads with a video: video launches have a median of 192.5K views, against 137.6K for the rest.
There is a link in the post. Launch posts with a link have a median of 160.8K views in the tracker.
It went out on a Thursday (UTC). Thursday launches have a median of 162.1K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is Google Labs?
- In its own words on X: "Google’s home for our latest AI tools and experiments." Google Labs posted the ImageFX launch from @GoogleLabs on Feb 1, 2024.
- How many views did Google Labs ImageFX get on X?
- 137,749 views. Google Labs posted it from @GoogleLabs on Feb 1, 2024, and the post has 342 likes, 116 reposts, 17 quotes, 32 replies and 77 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was Google Labs ImageFX a big launch on X?
- It ranks #1548 of the 2839 launches Gridd tracks, with more views than 45% of them and 79% of the median launch's 175K views. Its engagement rate is 0.37%, against a median of 0.48%.
- What would 137.7K views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 137.7K views would cost $14K. Gridd guarantees one million views, 7.3x what this post got, for about $25K.
Source: Gridd launch tracker, gridd.agency/launches/google-labs-imagefx, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.