How did Google Labs ImageFX editing controls do on X?
Google Labs posted the ImageFX editing controls launch from @GoogleLabs on May 16, 2024. The post has 37,207 views, 177 likes, 40 reposts, 4 quotes and 8 replies, an engagement rate of 0.62%. It ranks #2786 of the 3,785 launches Gridd tracks.
Introducing editing controls in #ImageFX 🖌️ Brush over and highlight specific areas in your images, so you can re-prompt and edit them until you create what you’re imagining. Add, remove, and change whatever you like. Try it now, available in 110 countries -> http://labs.google/ImageFX #GoogleIO
- 31%the median launch119.4K median views
- #2786of the launches we trackout of 3,785
- 0.2xits own following228,202 followers
- Views
- 37.2K
- Likes
- 177
- Reposts
- 40
- Quotes
- 4
- Replies
- 8
- Bookmarks
- 38
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 37.2K views would cost $4K. Gridd guarantees one million views, 27x what this post got, for about $25K.
The post reached about 0.2 views for every follower of @GoogleLabs.
What launched?
Google Labs launched editing controls in ImageFX, letting users brush over areas of an image and re-prompt to add, remove or change elements.
How does it compare with other launches?
Google Labs ImageFX editing controls has more views than 26% of the 3,785 launches Gridd tracks: 31% of the median launch's 119.4K views.
- Google Labs ImageFX editing controls37.2K
- Median tracked launch119.4K
- #1: xAI Voice Cloning204M
| Metric | Google Labs ImageFX editing controls | Median launch |
|---|---|---|
| Views | 37.2K | 119.4K |
| Engagement rate | 0.62% | 0.58% |
| Views per follower | 0.2 | 1.5 |
| Quote posts | 4 | 20 |
| Saves per 10K views | 10.2 | 15.0 |
Other Google Labs launches we track: Google Labs Pomelli Photoshoot (24.2M views), Google Labs Animate in Pomelli (614.8K views), Google Labs Whisk (340K views), Google Labs NotebookLM expansion (303.5K views), Google Labs GenChess (235.2K views), Google Labs Whisk Animate (213.4K views). All 14 Google Labs launches, or every AI launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| AI launches | 1,818 | 194.6K | 19% | #1491 |
| Accounts 100K to 1M followers | 1,516 | 113.9K | 33% | #1138 |
| Video launch posts | 2,470 | 144.7K | 26% | #1919 |
| Every launch | 3,785 | 119.4K | 31% | #2786 |
What this launch shows
From an account with 228.2K followers, the post reached 0.2 times the account's following. Launches from accounts 100K to 1M followers reach a median of 0.5 times their following, so this one went about 32% as far as usual for its size. It ranks 1138 of 1516 launches from accounts that size.
It drew 4 quote posts, 1.1 per 10,000 views against a median of 1.7. Fewer people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Introducing editing controls in #ImageFX 🖌️". The post runs 44 words, against a median of 38 for launch posts here, and leads with a video: video launches have a median of 144.7K views, against 77.9K for the rest.
There is a link in the post. Launch posts with a link have a median of 109.6K views in the tracker.
It went out on a Thursday (UTC). Thursday launches have a median of 112.1K views; the strongest day is Tuesday at 137.9K.
Every comparison is against the 3,785 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is Google Labs?
- In its own words on X: "Google’s home for our latest AI tools and experiments." Google Labs posted the ImageFX editing controls launch from @GoogleLabs on May 16, 2024.
- How many views did Google Labs ImageFX editing controls get on X?
- 37,207 views. Google Labs posted it from @GoogleLabs on May 16, 2024, and the post has 177 likes, 40 reposts, 4 quotes, 8 replies and 38 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was Google Labs ImageFX editing controls a big launch on X?
- It ranks #2786 of the 3,785 launches Gridd tracks, with more views than 26% of them and 31% of the median launch's 119.4K views. Its engagement rate is 0.62%, against a median of 0.58%.
- What would 37.2K views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 37.2K views would cost $4K. Gridd guarantees one million views, 27x what this post got, for about $25K.
Source: Gridd launch tracker, gridd.agency/launches/google-labs-imagefx-editing-controls, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.