How did Ideogram 2a do on X?
Ideogram posted the Ideogram 2a launch from @ideogram_ai on Feb 27, 2025. The post has 227,138 views, 1,024 likes, 154 reposts, 51 quotes and 88 replies, an engagement rate of 0.58%. It ranks #1288 of the 2839 launches Gridd tracks.
Say hello to Ideogram 2a, our fastest and most affordable text-to-image model to date -- optimized for graphic design and photography. Now live on the Ideogram website, API, and partner platforms for all users.
- 1.3xthe median launch175K median views
- #1288of the launches we trackout of 2839
- 3.0xits own following75,326 followers
- Views
- 227.1K
- Likes
- 1K
- Reposts
- 154
- Quotes
- 51
- Replies
- 88
- Bookmarks
- 543
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 227.1K views would cost $23K. Gridd guarantees one million views, 4.4x what this post got, for about $25K.
The post reached about 3.0 views for every follower of @ideogram_ai.
What launched?
Ideogram launched Ideogram 2a, its fastest and most affordable text-to-image model, optimized for graphic design and photography.
How does it compare with other launches?
Ideogram 2a has more views than 55% of the 2839 launches Gridd tracks: 1.3x the median launch's 175K views.
- Ideogram 2a227.1K
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | Ideogram 2a | Median launch |
|---|---|---|
| Views | 227.1K | 175K |
| Engagement rate | 0.58% | 0.48% |
| Views per follower | 3.0 | 2.8 |
| Quote posts | 51 | 27 |
| Saves per 10K views | 23.9 | 14.2 |
Other Ideogram launches we track: Ideogram 4.0 (2.2M views), Ideogram Character (1.7M views), Ideogram 4.5 (1.1M views), Ideogram 2.0 (653.6K views), Ideogram Vector (608.8K views), Ideogram Canvas (521.6K views). All 22 Ideogram launches, or every ai launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| AI launches | 1,462 | 263K | 86% | #779 |
| Accounts 10K to 100K followers | 1,135 | 99.4K | 2.3x | #389 |
| Video launch posts | 1,940 | 192.5K | 1.2x | #914 |
| Every launch | 2,839 | 175K | 1.3x | #1288 |
What this launch shows
From an account with 75.3K followers, the post reached 3.0 times the account's following. Launches from accounts 10K to 100K followers reach a median of 3.1 times their following, so this one went about 98% as far as usual for its size. It ranks 389 of 1135 launches from accounts that size.
It drew 51 quote posts, 2.2 per 10,000 views against a median of 1.7. More people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Say hello to Ideogram 2a, our fastest and most affordable text-to-image model to date -- optimized for graphic design and photography.". The post runs 34 words, against a median of 39 for launch posts here, and leads with a video: video launches have a median of 192.5K views, against 137.6K for the rest.
There is no link in the post. Launch posts without a link have a median of 184.9K views in the tracker.
It went out on a Thursday (UTC). Thursday launches have a median of 162.1K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is Ideogram?
- In its own words on X: "Think it. Make it. Own it. Research and product company building open frontier models for generative media and design." Ideogram posted the Ideogram 2a launch from @ideogram_ai on Feb 27, 2025.
- How many views did Ideogram 2a get on X?
- 227,138 views. Ideogram posted it from @ideogram_ai on Feb 27, 2025, and the post has 1,024 likes, 154 reposts, 51 quotes, 88 replies and 543 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was Ideogram 2a a big launch on X?
- It ranks #1288 of the 2839 launches Gridd tracks, with more views than 55% of them and 1.3x the median launch's 175K views. Its engagement rate is 0.58%, against a median of 0.48%.
- What would 227.1K views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 227.1K views would cost $23K. Gridd guarantees one million views, 4.4x what this post got, for about $25K.
Source: Gridd launch tracker, gridd.agency/launches/ideogram-2a, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.