How did Midjourney Model personalization do on X?

Midjourney posted the Model personalization launch from @midjourney on Jun 12, 2024. The post has 258,772 views, 1,159 likes, 132 reposts, 80 quotes and 96 replies, an engagement rate of 0.57%. It ranks #1216 of the 2839 launches Gridd tracks.

Midjourney@midjourney · 463.1K followersView on X
We're releasing model personalization today. Get at least 200 image ratings and then add --p after your prompt. Personalization completely changes the way our system interprets your prompts and we think you'll really like the new direction it takes. Have fun!
Jun 12, 2024 · 258,772 views
  • 1.5xthe median launch175K median views
  • #1216of the launches we trackout of 2839
  • 0.6xits own following463,119 followers
Views
258.8K
Likes
1.2K
Reposts
132
Quotes
80
Replies
96
Bookmarks
328

What would these views cost to buy?

At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 258.8K views would cost $26K. Gridd guarantees one million views, 3.9x what this post got, for about $25K.

The post reached about 0.6 views for every follower of @midjourney.

What launched?

Midjourney released model personalization, which changes how the system interprets prompts after a user rates at least 200 images and adds the --p parameter.

How does it compare with other launches?

Midjourney Model personalization has more views than 57% of the 2839 launches Gridd tracks: 1.5x the median launch's 175K views.

  • Midjourney Model personalization258.8K
  • Median tracked launch175K
  • #1: xAI Voice Cloning204M
Views on the launch post, read from X on Nov 14, 2026.
MetricMidjourney Model personalizationMedian launch
Views258.8K175K
Engagement rate0.57%0.48%
Views per follower0.62.8
Quote posts8027
Saves per 10K views12.714.2

Other Midjourney launches we track: Midjourney Niji V7 (2.2M views), Midjourney V1 Video Model (2M views), Midjourney V7 (1.8M views), Midjourney Omni-Reference (1.4M views), Midjourney Web editor (719.1K views), Midjourney V8.2 (555K views). All 14 Midjourney launches, or every ai launch.

Against launches like it

A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.

Compared withLaunchesMedian viewsThis oneRank
AI launches1,462263K98%#737
Accounts 100K to 1M followers909252.6K1.0x#449
Text-only launch posts279122.7K2.1x#100
Every launch2,839175K1.5x#1216

What this launch shows

From an account with 463.1K followers, the post reached 0.6 times the account's following. Launches from accounts 100K to 1M followers reach a median of 1.0 times their following, so this one went about 57% as far as usual for its size. It ranks 449 of 909 launches from accounts that size.

It drew 80 quote posts, 3.1 per 10,000 views against a median of 1.7. More people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.

The first line is "We're releasing model personalization today. Get at least 200 image ratings and then add --p after your prompt. Personalization completel…". The post runs 41 words, against a median of 39 for launch posts here, and leads with no media: text-only launches have a median of 122.7K views, against 183.4K for the rest.

There is no link in the post. Launch posts without a link have a median of 184.9K views in the tracker.

It went out on a Wednesday (UTC). Wednesday launches have a median of 178.8K views; the strongest day is Tuesday at 192.3K.

Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.

Questions about this launch

What is Midjourney?
In its own words on X: "A community supported research lab - exploring new mediums of thought and amplifying the imaginative powers of the human species." Midjourney posted the Model personalization launch from @midjourney on Jun 12, 2024.
How many views did Midjourney Model personalization get on X?
258,772 views. Midjourney posted it from @midjourney on Jun 12, 2024, and the post has 1,159 likes, 132 reposts, 80 quotes, 96 replies and 328 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
Was Midjourney Model personalization a big launch on X?
It ranks #1216 of the 2839 launches Gridd tracks, with more views than 57% of them and 1.5x the median launch's 175K views. Its engagement rate is 0.57%, against a median of 0.48%.
What would 258.8K views on X cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 258.8K views would cost $26K. Gridd guarantees one million views, 3.9x what this post got, for about $25K.

Source: Gridd launch tracker, gridd.agency/launches/midjourney-model-personalization, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.