How did MiniMax M3 do on X?
MiniMax posted the MiniMax M3 launch from @MiniMax_AI on Jun 1, 2026. The post has 5,249,285 views, 10,080 likes, 1,109 reposts, 1,985 quotes and 571 replies, an engagement rate of 0.26%. It ranks #163 of the 2839 launches Gridd tracks.
Introducing MiniMax M3: The First Open-Weights Model to Combine Three Frontier Capabilities - Coding & Agentic Frontier: 59.0% SWE-Bench Pro, 66.0% Terminal Bench 2.1, 34.8% SWE-fficiency, 28.8% KernelBench Hard, 74.2% MCP Atlas - MiniMax Sparse Attention scales context to 1M - Natively Multimodal from Step Zero API: http://platform.minimax.io Token Plan: https://platform.minimax.io/subscribe/token-plan 🚀New! MiniMax Code: http://code.minimax.io Weights & Tech Report in ~10 Days
- 30xthe median launch175K median views
- #163of the launches we trackout of 2839
- 40xits own following131,660 followers
- Views
- 5.2M
- Likes
- 10.1K
- Reposts
- 1.1K
- Quotes
- 2K
- Replies
- 571
- Bookmarks
- 2.5K
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 5.2M views would cost $525K. At Gridd's rate of about $25 per 1,000 views, the same views would cost about $131K.
The post reached about 40 views for every follower of @MiniMax_AI.
What launched?
MiniMax launched MiniMax M3, an open-weights model combining coding and agentic ability, sparse attention with 1M context, and native multimodality.
How does it compare with other launches?
MiniMax M3 has more views than 94% of the 2839 launches Gridd tracks: 30x the median launch's 175K views.
- MiniMax M35.2M
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | MiniMax M3 | Median launch |
|---|---|---|
| Views | 5.2M | 175K |
| Engagement rate | 0.26% | 0.48% |
| Views per follower | 40 | 2.8 |
| Quote posts | 2K | 27 |
| Saves per 10K views | 4.9 | 14.2 |
Other MiniMax launches we track: MiniMax-M2.7 (2.1M views), MiniMax M2.5 in Notion (432.1K views) and MiniMax Token Plan (210.3K views). All 4 MiniMax launches, or every ai launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| AI launches | 1,462 | 264.5K | 20x | #110 |
| Accounts 100K to 1M followers | 909 | 252.6K | 21x | #45 |
| Image launch posts | 620 | 143.1K | 37x | #34 |
| Every launch | 2,839 | 175K | 30x | #163 |
What this launch shows
From an account with 131.7K followers, the post reached 40 times the account's following. Launches from accounts 100K to 1M followers reach a median of 1.0 times their following, so this one went about 41 times further than usual for its size. It ranks 45 of 909 launches from accounts that size.
It drew 1,985 quote posts, 3.8 per 10,000 views against a median of 1.7. More people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Introducing MiniMax M3: The First Open-Weights Model to Combine Three Frontier Capabilities". The post runs 59 words, against a median of 39 for launch posts here, and leads with an image: image launches have a median of 143.1K views, against 186.1K for the rest.
There is a link in the post. Launch posts with a link have a median of 160.8K views in the tracker.
It went out on a Monday (UTC). Monday launches have a median of 181.4K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is MiniMax?
- In its own words on X: "Code: @MiniMax_Code MiniMax Design: @Hailuo_AI API: M Plan" MiniMax posted the MiniMax M3 launch from @MiniMax_AI on Jun 1, 2026.
- How many views did MiniMax M3 get on X?
- 5,249,285 views. MiniMax posted it from @MiniMax_AI on Jun 1, 2026, and the post has 10,080 likes, 1,109 reposts, 1,985 quotes, 571 replies and 2,547 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was MiniMax M3 a big launch on X?
- It ranks #163 of the 2839 launches Gridd tracks, with more views than 94% of them and 30x the median launch's 175K views. Its engagement rate is 0.26%, against a median of 0.48%.
- What would 5.2M views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 5.2M views would cost $525K. At Gridd's rate of about $25 per 1,000 views, the same views would cost about $131K.
Source: Gridd launch tracker, gridd.agency/launches/minimax-m3, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.