How did Mux + Vercel integration do on X?

Mux posted the Mux + Vercel integration launch from @MuxHQ on Jan 16, 2025. The post has 24,554 views, 37 likes, 3 reposts, 1 quotes and 1 replies, an engagement rate of 0.17%. It ranks #2515 of the 2839 launches Gridd tracks.

Mux@MuxHQ · 6.2K followersView on X
Mux Video is now available directly in the @vercel marketplace with the new Mux + Vercel integration
Mux + Vercel integration launch post media
Jan 16, 2025 · 24,554 views
  • 14%the median launch175K median views
  • #2515of the launches we trackout of 2839
  • 4.0xits own following6,198 followers
Views
24.6K
Likes
37
Reposts
3
Quotes
1
Replies
1
Bookmarks
8

What would these views cost to buy?

At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 24.6K views would cost $2K. Gridd guarantees one million views, 41x what this post got, for about $25K.

The post reached about 4.0 views for every follower of @MuxHQ.

What launched?

Mux launched an integration that makes Mux Video available directly in the Vercel marketplace.

How does it compare with other launches?

Mux + Vercel integration has more views than 11% of the 2839 launches Gridd tracks: 14% of the median launch's 175K views.

  • Mux + Vercel integration24.6K
  • Median tracked launch175K
  • #1: xAI Voice Cloning204M
Views on the launch post, read from X on Nov 14, 2026.
MetricMux + Vercel integrationMedian launch
Views24.6K175K
Engagement rate0.17%0.48%
Views per follower4.02.8
Quote posts127
Saves per 10K views3.314.2

Other Mux launches we track: Mux Robots (8.3M views) and Mux Video.js v10 beta (62.9K views). All 3 Mux launches, or every developer tools launch.

Against launches like it

A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.

Compared withLaunchesMedian viewsThis oneRank
Developer tools launches595111.1K22%#500
Accounts under 10K followers571131K19%#479
Image launch posts620143.1K17%#543
Every launch2,839175K14%#2515

What this launch shows

From an account with 6.2K followers, the post reached 4.0 times the account's following. Launches from accounts under 10K followers reach a median of 61 times their following, so this one went about 6% as far as usual for its size. It ranks 479 of 571 launches from accounts that size.

It drew 1 quote posts, 0.4 per 10,000 views against a median of 1.7. Fewer people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.

The first line is "Mux Video is now available directly in the @vercel marketplace with the new Mux + Vercel integration". The post runs 17 words, against a median of 39 for launch posts here, and leads with an image: image launches have a median of 143.1K views, against 186.1K for the rest.

There is no link in the post. Launch posts without a link have a median of 184.9K views in the tracker.

It went out on a Thursday (UTC). Thursday launches have a median of 162.1K views; the strongest day is Tuesday at 192.3K.

Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.

Questions about this launch

What is Mux?
In its own words on X: "We make video APIs. Stream beautiful video to any device and monitor your video performance. For help: @MuxSupport For status updates: @MuxStatus" Mux posted the Mux + Vercel integration launch from @MuxHQ on Jan 16, 2025.
How many views did Mux + Vercel integration get on X?
24,554 views. Mux posted it from @MuxHQ on Jan 16, 2025, and the post has 37 likes, 3 reposts, 1 quotes, 1 replies and 8 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
Was Mux + Vercel integration a big launch on X?
It ranks #2515 of the 2839 launches Gridd tracks, with more views than 11% of them and 14% of the median launch's 175K views. Its engagement rate is 0.17%, against a median of 0.48%.
What would 24.6K views on X cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 24.6K views would cost $2K. Gridd guarantees one million views, 41x what this post got, for about $25K.

Source: Gridd launch tracker, gridd.agency/launches/mux-vercel-integration, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.