How did PayPal PYUSD on Aave do on X?
PayPal posted the PYUSD on Aave launch from @PayPal on Jan 27, 2026. The post has 77,317 views, 323 likes, 57 reposts, 11 quotes and 82 replies, an engagement rate of 0.61%. It ranks #1872 of the 2839 launches Gridd tracks.
PYUSD is live on @aave — expanding access to on-chain liquidity and real DeFi utility through decentralized lending and borrowing.
- 44%the median launch175K median views
- #1872of the launches we trackout of 2839
- <0.1xits own following1,115,334 followers
- Views
- 77.3K
- Likes
- 323
- Reposts
- 57
- Quotes
- 11
- Replies
- 82
- Bookmarks
- 11
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 77.3K views would cost $8K. Gridd guarantees one million views, 13x what this post got, for about $25K.
The post reached about 0.1 views for every follower of @PayPal.
What launched?
PayPal made PYUSD live on Aave, expanding access to decentralized lending and borrowing.
How does it compare with other launches?
PayPal PYUSD on Aave has more views than 34% of the 2839 launches Gridd tracks: 44% of the median launch's 175K views.
- PayPal PYUSD on Aave77.3K
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | PayPal PYUSD on Aave | Median launch |
|---|---|---|
| Views | 77.3K | 175K |
| Engagement rate | 0.61% | 0.48% |
| Views per follower | <0.1 | 2.8 |
| Quote posts | 11 | 27 |
| Saves per 10K views | 1.4 | 14.2 |
Other PayPal launches we track: PayPal LINK and SOL support (246.2K views), PayPal links (157.4K views), PayPal group pools (53K views) and PayPal checkout on Perplexity (38.1K views). All 5 PayPal launches, or every fintech launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| Fintech launches | 140 | 109.7K | 70% | #83 |
| Accounts over 1M followers | 224 | 2.2M | 3% | #215 |
| Text-only launch posts | 279 | 122.7K | 63% | #168 |
| Every launch | 2,839 | 175K | 44% | #1872 |
What this launch shows
From an account with 1.1M followers, the post reached <0.1 times the account's following. Launches from accounts over 1M followers reach a median of 0.5 times their following, so this one went about 13% as far as usual for its size. It ranks 215 of 224 launches from accounts that size.
It drew 11 quote posts, 1.4 per 10,000 views against a median of 1.7. Fewer people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "PYUSD is live on @aave — expanding access to on-chain liquidity and real DeFi utility through decentralized lending and borrowing.". The post runs 20 words, against a median of 39 for launch posts here, and leads with no media: text-only launches have a median of 122.7K views, against 183.4K for the rest.
There is no link in the post. Launch posts without a link have a median of 184.9K views in the tracker.
It went out on a Tuesday (UTC). Tuesday launches have a median of 192.3K views, the strongest day in the tracker.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is PayPal?
- In its own words on X: "Make the most of your money. Need help? Visit the PayPal Help Center: NMLS#910457" PayPal posted the PYUSD on Aave launch from @PayPal on Jan 27, 2026.
- How many views did PayPal PYUSD on Aave get on X?
- 77,317 views. PayPal posted it from @PayPal on Jan 27, 2026, and the post has 323 likes, 57 reposts, 11 quotes, 82 replies and 11 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was PayPal PYUSD on Aave a big launch on X?
- It ranks #1872 of the 2839 launches Gridd tracks, with more views than 34% of them and 44% of the median launch's 175K views. Its engagement rate is 0.61%, against a median of 0.48%.
- What would 77.3K views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 77.3K views would cost $8K. Gridd guarantees one million views, 13x what this post got, for about $25K.
Source: Gridd launch tracker, gridd.agency/launches/paypal-pyusd-on-aave, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.
