How did Perplexity Shopping do on X?

Perplexity posted the Perplexity Shopping launch from @perplexity_ai on Nov 18, 2024. The post has 633,540 views, 2,852 likes, 332 reposts, 254 quotes and 137 replies, an engagement rate of 0.56%. It ranks #847 of the 3,785 launches Gridd tracks.

Perplexity@perplexity_ai · 512.1K followersView on X
Introducing Perplexity Shopping: a one-stop solution where you can research and purchase products. It marks a big leap forward in how we serve our users – empowering seamless native actions right from an answer. Shopping online just got 10x more easy and fun.
Nov 18, 2024 · 633,540 views
  • 5.3xthe median launch119.4K median views
  • #847of the launches we trackout of 3,785
  • 1.2xits own following512,103 followers
Views
633.5K
Likes
2.9K
Reposts
332
Quotes
254
Replies
137
Bookmarks
919

What would these views cost to buy?

At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 633.5K views would cost $63K. Gridd guarantees one million views, 1.6x what this post got, for about $25K.

The post reached about 1.2 views for every follower of @perplexity_ai.

What launched?

Perplexity introduced Perplexity Shopping, a single place to research and purchase products.

How does it compare with other launches?

Perplexity Shopping has more views than 78% of the 3,785 launches Gridd tracks: 5.3x the median launch's 119.4K views.

  • Perplexity Shopping633.5K
  • Median tracked launch119.4K
  • #1: xAI Voice Cloning204M
Views on the launch post, read from X on Nov 14, 2026.
MetricPerplexity ShoppingMedian launch
Views633.5K119.4K
Engagement rate0.56%0.58%
Views per follower1.21.5
Quote posts25420
Saves per 10K views14.515.0

Other Perplexity launches we track: Perplexity Computer (38.3M views), Perplexity Personal Computer (13.5M views), Grok 4.5 in Perplexity Computer (3.1M views), GPT-6 Astra in Perplexity Computer (1.8M views), Perplexity Comet (1.7M views), Perplexity Email Assistant (1.3M views). All 67 Perplexity launches, or every consumer launch.

Against launches like it

A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.

Compared withLaunchesMedian viewsThis oneRank
Consumer launches126187.9K3.4x#31
Accounts 100K to 1M followers1,516113.9K5.6x#288
Video launch posts2,470144.7K4.4x#617
Every launch3,785119.4K5.3x#847

What this launch shows

From an account with 512.1K followers, the post reached 1.2 times the account's following. Launches from accounts 100K to 1M followers reach a median of 0.5 times their following, so this one went about 2.4 times further than usual for its size. It ranks 288 of 1516 launches from accounts that size.

It drew 254 quote posts, 4.0 per 10,000 views against a median of 1.7. More people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.

The first line is "Introducing Perplexity Shopping: a one-stop solution where you can research and purchase products. It marks a big leap forward in how we …". The post runs 43 words, against a median of 38 for launch posts here, and leads with a video: video launches have a median of 144.7K views, against 77.9K for the rest.

There is no link in the post. Launch posts without a link have a median of 127.4K views in the tracker.

It went out on a Monday (UTC). Monday launches have a median of 131.2K views; the strongest day is Tuesday at 137.9K.

Every comparison is against the 3,785 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.

Questions about this launch

What is Perplexity?
In its own words on X: "Curiosity changes everything. Download our free app on iOS, Mac, Windows, and Android." Perplexity posted the Perplexity Shopping launch from @perplexity_ai on Nov 18, 2024.
How many views did Perplexity Shopping get on X?
633,540 views. Perplexity posted it from @perplexity_ai on Nov 18, 2024, and the post has 2,852 likes, 332 reposts, 254 quotes, 137 replies and 919 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
Was Perplexity Shopping a big launch on X?
It ranks #847 of the 3,785 launches Gridd tracks, with more views than 78% of them and 5.3x the median launch's 119.4K views. Its engagement rate is 0.56%, against a median of 0.58%.
What would 633.5K views on X cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 633.5K views would cost $63K. Gridd guarantees one million views, 1.6x what this post got, for about $25K.

Source: Gridd launch tracker, gridd.agency/launches/perplexity-shopping, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.