How did Retro Journals do on X?
Retro posted the Journals launch from @retrodotapp on Apr 4, 2024. The post has 45,205 views, 193 likes, 20 reposts, 5 quotes and 7 replies, an engagement rate of 0.5%. It ranks #2192 of the 2839 launches Gridd tracks.
Today we’re announcing Journals, the easiest place to collect photos from your favorite people, even if they’re not on Retro. For your next event, trip, project, or anything else.
- 26%the median launch175K median views
- #2192of the launches we trackout of 2839
- 9.3xits own following4,845 followers
- Views
- 45.2K
- Likes
- 193
- Reposts
- 20
- Quotes
- 5
- Replies
- 7
- Bookmarks
- 66
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 45.2K views would cost $5K. Gridd guarantees one million views, 22x what this post got, for about $25K.
The post reached about 9.3 views for every follower of @retrodotapp.
What launched?
Retro launched Journals, a place to collect photos from favorite people for events, trips or projects, even when they are not on Retro.
How does it compare with other launches?
Retro Journals has more views than 23% of the 2839 launches Gridd tracks: 26% of the median launch's 175K views.
- Retro Journals45.2K
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | Retro Journals | Median launch |
|---|---|---|
| Views | 45.2K | 175K |
| Engagement rate | 0.5% | 0.48% |
| Views per follower | 9.3 | 2.8 |
| Quote posts | 5 | 27 |
| Saves per 10K views | 14.6 | 14.2 |
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| Consumer launches | 98 | 256.5K | 18% | #76 |
| Accounts under 10K followers | 571 | 131K | 35% | #416 |
| Video launch posts | 1,940 | 192.5K | 23% | #1538 |
| Every launch | 2,839 | 175K | 26% | #2192 |
What this launch shows
From an account with 4.8K followers, the post reached 9.3 times the account's following. Launches from accounts under 10K followers reach a median of 61 times their following, so this one went about 15% as far as usual for its size. It ranks 416 of 571 launches from accounts that size.
It drew 5 quote posts, 1.1 per 10,000 views against a median of 1.7. Fewer people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Today we’re announcing Journals, the easiest place to collect photos from your favorite people, even if they’re not on Retro. For your ne…". The post runs 29 words, against a median of 39 for launch posts here, and leads with a video: video launches have a median of 192.5K views, against 137.6K for the rest.
There is no link in the post. Launch posts without a link have a median of 184.9K views in the tracker.
It went out on a Thursday (UTC). Thursday launches have a median of 162.1K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is Retro?
- In its own words on X: "a radical new idea: a social app where you share real photos with real friends" Retro posted the Journals launch from @retrodotapp on Apr 4, 2024.
- How many views did Retro Journals get on X?
- 45,205 views. Retro posted it from @retrodotapp on Apr 4, 2024, and the post has 193 likes, 20 reposts, 5 quotes, 7 replies and 66 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was Retro Journals a big launch on X?
- It ranks #2192 of the 2839 launches Gridd tracks, with more views than 23% of them and 26% of the median launch's 175K views. Its engagement rate is 0.5%, against a median of 0.48%.
- What would 45.2K views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 45.2K views would cost $5K. Gridd guarantees one million views, 22x what this post got, for about $25K.
Source: Gridd launch tracker, gridd.agency/launches/retro-journals, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.
