How did Rippling in Australia do on X?
Rippling posted the Rippling in Australia launch from @Rippling on Feb 12, 2024. The post has 15,444 views, 22 likes, 5 reposts, 2 quotes and 0 replies, an engagement rate of 0.19%. It ranks #2699 of the 2839 launches Gridd tracks.
Our all-in-one workforce platform is now available to companies headquartered in Australia 🇦🇺 Rippling has built-in payroll, HRIS, IT, and more, enabling businesses to manage their workforce data and operations in one place. Learn more: https://www.rippling.com/blog/rippling-launches-in-australia?utm_source=social&utm_medium=twitter
- 9%the median launch175K median views
- #2699of the launches we trackout of 2839
- 1.2xits own following13,319 followers
- Views
- 15.4K
- Likes
- 22
- Reposts
- 5
- Quotes
- 2
- Replies
- 0
- Bookmarks
- 2
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 15.4K views would cost $2K. Gridd guarantees one million views, 65x what this post got, for about $25K.
The post reached about 1.2 views for every follower of @Rippling.
What launched?
Rippling launched its all-in-one workforce platform for companies headquartered in Australia, with built-in payroll, HRIS and IT.
How does it compare with other launches?
Rippling in Australia has more views than 5% of the 2839 launches Gridd tracks: 9% of the median launch's 175K views.
- Rippling in Australia15.4K
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | Rippling in Australia | Median launch |
|---|---|---|
| Views | 15.4K | 175K |
| Engagement rate | 0.19% | 0.48% |
| Views per follower | 1.2 | 2.8 |
| Quote posts | 2 | 27 |
| Saves per 10K views | 1.3 | 14.2 |
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| Fintech launches | 140 | 109.7K | 14% | #134 |
| Accounts 10K to 100K followers | 1,135 | 99.4K | 16% | #1050 |
| Text-only launch posts | 279 | 122.7K | 13% | #257 |
| Every launch | 2,839 | 175K | 9% | #2699 |
What this launch shows
From an account with 13.3K followers, the post reached 1.2 times the account's following. Launches from accounts 10K to 100K followers reach a median of 3.1 times their following, so this one went about 38% as far as usual for its size. It ranks 1050 of 1135 launches from accounts that size.
It drew 2 quote posts, 1.3 per 10,000 views against a median of 1.7. Fewer people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Our all-in-one workforce platform is now available to companies headquartered in Australia 🇦🇺". The post runs 35 words, against a median of 39 for launch posts here, and leads with no media: text-only launches have a median of 122.7K views, against 183.4K for the rest.
There is a link in the post. Launch posts with a link have a median of 160.8K views in the tracker.
It went out on a Monday (UTC). Monday launches have a median of 181.4K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is Rippling?
- In its own words on X: "Rule your business with Rippling AI NMLS ID: 1931820" Rippling posted the Rippling in Australia launch from @Rippling on Feb 12, 2024.
- How many views did Rippling in Australia get on X?
- 15,444 views. Rippling posted it from @Rippling on Feb 12, 2024, and the post has 22 likes, 5 reposts, 2 quotes, 0 replies and 2 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was Rippling in Australia a big launch on X?
- It ranks #2699 of the 2839 launches Gridd tracks, with more views than 5% of them and 9% of the median launch's 175K views. Its engagement rate is 0.19%, against a median of 0.48%.
- What would 15.4K views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 15.4K views would cost $2K. Gridd guarantees one million views, 65x what this post got, for about $25K.
Source: Gridd launch tracker, gridd.agency/launches/rippling-in-australia, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.