How did Stripe Directory do on X?
Stripe posted the Stripe Directory launch from @stripe on Jun 22, 2026. The post has 374,829 views, 245 likes, 29 reposts, 30 quotes and 29 replies, an engagement rate of 0.09%. It ranks #1002 of the 2839 launches Gridd tracks.
Introducing Stripe Directory, a new way for you (and your agents) to search for businesses on the Stripe network.
- 2.1xthe median launch175K median views
- #1002of the launches we trackout of 2839
- 1.3xits own following296,883 followers
- Views
- 374.8K
- Likes
- 245
- Reposts
- 29
- Quotes
- 30
- Replies
- 29
- Bookmarks
- 139
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 374.8K views would cost $37K. Gridd guarantees one million views, 2.7x what this post got, for about $25K.
The post reached about 1.3 views for every follower of @stripe.
What launched?
Stripe launched Stripe Directory, a way for users and their agents to search for businesses on the Stripe network.
How does it compare with other launches?
Stripe Directory has more views than 65% of the 2839 launches Gridd tracks: 2.1x the median launch's 175K views.
- Stripe Directory374.8K
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | Stripe Directory | Median launch |
|---|---|---|
| Views | 374.8K | 175K |
| Engagement rate | 0.09% | 0.48% |
| Views per follower | 1.3 | 2.8 |
| Quote posts | 30 | 27 |
| Saves per 10K views | 3.7 | 14.2 |
Other Stripe launches we track: Stripe Link wallet for agents (3.5M views), Stripe Stablecoin Financial Accounts (1.9M views), Stripe Treasury (1.5M views), stripe pay (846.7K views), Stripe Usage-based billing (122.7K views), Stripe Machine payments setup (117.3K views). All 14 Stripe launches, or every fintech launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| Fintech launches | 140 | 109.7K | 3.4x | #30 |
| Accounts 100K to 1M followers | 909 | 252.6K | 1.5x | #346 |
| Video launch posts | 1,940 | 192.5K | 1.9x | #734 |
| Every launch | 2,839 | 175K | 2.1x | #1002 |
What this launch shows
From an account with 296.9K followers, the post reached 1.3 times the account's following. Launches from accounts 100K to 1M followers reach a median of 1.0 times their following, so this one went about 1.3 times further than usual for its size. It ranks 346 of 909 launches from accounts that size.
It drew 30 quote posts, 0.8 per 10,000 views against a median of 1.7. Fewer people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Introducing Stripe Directory, a new way for you (and your agents) to search for businesses on the Stripe network.". The post runs 19 words, against a median of 39 for launch posts here, and leads with a video: video launches have a median of 192.5K views, against 137.6K for the rest.
There is no link in the post. Launch posts without a link have a median of 184.9K views in the tracker.
It went out on a Monday (UTC). Monday launches have a median of 181.4K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is Stripe?
- In its own words on X: "Building programmable financial services. Incorporate: @atlas. Help: @stripesupport. Read: @stripepress @WorksInProgMag." Stripe posted the Stripe Directory launch from @stripe on Jun 22, 2026.
- How many views did Stripe Directory get on X?
- 374,829 views. Stripe posted it from @stripe on Jun 22, 2026, and the post has 245 likes, 29 reposts, 30 quotes, 29 replies and 139 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was Stripe Directory a big launch on X?
- It ranks #1002 of the 2839 launches Gridd tracks, with more views than 65% of them and 2.1x the median launch's 175K views. Its engagement rate is 0.09%, against a median of 0.48%.
- What would 374.8K views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 374.8K views would cost $37K. Gridd guarantees one million views, 2.7x what this post got, for about $25K.
Source: Gridd launch tracker, gridd.agency/launches/stripe-directory, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.