How did Tavus Sparrow-1 do on X?
Tavus posted the Sparrow-1 launch from @tavus on Jan 14, 2026. The post has 48,129 views, 74 likes, 16 reposts, 7 quotes and 14 replies, an engagement rate of 0.23%. It ranks #2155 of the 2839 launches Gridd tracks.
Introducing Sparrow-1, a conversational-flow control model built for real-time conversational video that sets the benchmark for human-level conversational timing and understanding in real-time AI.
- 28%the median launch175K median views
- #2155of the launches we trackout of 2839
- 1.1xits own following43,589 followers
- Views
- 48.1K
- Likes
- 74
- Reposts
- 16
- Quotes
- 7
- Replies
- 14
- Bookmarks
- 40
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 48.1K views would cost $5K. Gridd guarantees one million views, 21x what this post got, for about $25K.
The post reached about 1.1 views for every follower of @tavus.
What launched?
Tavus launched Sparrow-1, a conversational-flow control model for real-time conversational video focused on human-level timing and understanding.
How does it compare with other launches?
Tavus Sparrow-1 has more views than 24% of the 2839 launches Gridd tracks: 28% of the median launch's 175K views.
- Tavus Sparrow-148.1K
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | Tavus Sparrow-1 | Median launch |
|---|---|---|
| Views | 48.1K | 175K |
| Engagement rate | 0.23% | 0.48% |
| Views per follower | 1.1 | 2.8 |
| Quote posts | 7 | 27 |
| Saves per 10K views | 8.3 | 14.2 |
Other Tavus launches we track: Tavus Griffin (21.3M views), Tavus Phoenix-4 (2.1M views), Tavus PAL Maker (1.3M views), Tavus Phoenix-4.5 (198.1K views), Tavus Image-to-Replica (173.2K views), Tavus Magic Canvas (168.7K views). All 11 Tavus launches, or every ai launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| AI launches | 1,462 | 263K | 18% | #1213 |
| Accounts 10K to 100K followers | 1,135 | 99.4K | 48% | #725 |
| Video launch posts | 1,940 | 192.5K | 25% | #1519 |
| Every launch | 2,839 | 175K | 28% | #2155 |
What this launch shows
From an account with 43.6K followers, the post reached 1.1 times the account's following. Launches from accounts 10K to 100K followers reach a median of 3.1 times their following, so this one went about 36% as far as usual for its size. It ranks 725 of 1135 launches from accounts that size.
It drew 7 quote posts, 1.5 per 10,000 views against a median of 1.7. Fewer people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Introducing Sparrow-1, a conversational-flow control model built for real-time conversational video that sets the benchmark for human-lev…". The post runs 24 words, against a median of 39 for launch posts here, and leads with a video: video launches have a median of 192.5K views, against 137.6K for the rest.
There is no link in the post. Launch posts without a link have a median of 184.9K views in the tracker.
It went out on a Wednesday (UTC). Wednesday launches have a median of 178.8K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is Tavus?
- In its own words on X: "The human computing company." Tavus posted the Sparrow-1 launch from @tavus on Jan 14, 2026.
- How many views did Tavus Sparrow-1 get on X?
- 48,129 views. Tavus posted it from @tavus on Jan 14, 2026, and the post has 74 likes, 16 reposts, 7 quotes, 14 replies and 40 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was Tavus Sparrow-1 a big launch on X?
- It ranks #2155 of the 2839 launches Gridd tracks, with more views than 24% of them and 28% of the median launch's 175K views. Its engagement rate is 0.23%, against a median of 0.48%.
- What would 48.1K views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 48.1K views would cost $5K. Gridd guarantees one million views, 21x what this post got, for about $25K.
Source: Gridd launch tracker, gridd.agency/launches/tavus-sparrow-1, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.