How did Lava Card do on X?
Lava posted the Lava Card launch from @lava_xyz on Jun 3, 2026. The post has 2,913,629 views, 302 likes, 38 reposts, 7 quotes and 58 replies, an engagement rate of 0.01%. It ranks #264 of the 2839 launches Gridd tracks.
Lava Card is live! Earn up to 5% back in bitcoin on every purchase, anywhere Visa is accepted. No annual fee, no FX fees. Apply now.
- 17xthe median launch175K median views
- #264of the launches we trackout of 2839
- 269xits own following10,843 followers
- Views
- 2.9M
- Likes
- 302
- Reposts
- 38
- Quotes
- 7
- Replies
- 58
- Bookmarks
- 104
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 2.9M views would cost $291K. At Gridd's rate of about $25 per 1,000 views, the same views would cost about $73K.
The post reached about 269 views for every follower of @lava_xyz.
What launched?
Lava launched Lava Card, a Visa card that earns up to 5% back in bitcoin on purchases with no annual or FX fees.
How does it compare with other launches?
Lava Card has more views than 91% of the 2839 launches Gridd tracks: 17x the median launch's 175K views.
- Lava Card2.9M
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | Lava Card | Median launch |
|---|---|---|
| Views | 2.9M | 175K |
| Engagement rate | 0.01% | 0.48% |
| Views per follower | 269 | 2.8 |
| Quote posts | 7 | 27 |
| Saves per 10K views | 0.4 | 14.2 |
Other Lava launches we track: Lava Bitcoin-backed line of credit (27.9K views) and Lava Buy Bitcoin to self-custody (25.6K views). All 3 Lava launches, or every fintech launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| Fintech launches | 140 | 109.7K | 27x | #8 |
| Accounts 10K to 100K followers | 1,135 | 99.4K | 29x | #76 |
| Image launch posts | 620 | 143.1K | 20x | #53 |
| Every launch | 2,839 | 175K | 17x | #264 |
What this launch shows
From an account with 10.8K followers, the post reached 269 times the account's following. Launches from accounts 10K to 100K followers reach a median of 3.1 times their following, so this one went about 87 times further than usual for its size. It ranks 76 of 1135 launches from accounts that size.
It drew 7 quote posts, 0.0 per 10,000 views against a median of 1.7. Fewer people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Lava Card is live!". The post runs 26 words, against a median of 39 for launch posts here, and leads with an image: image launches have a median of 143.1K views, against 186.1K for the rest.
There is no link in the post. Launch posts without a link have a median of 184.9K views in the tracker.
It went out on a Wednesday (UTC). Wednesday launches have a median of 178.8K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is Lava?
- In its own words on X: "The financial platform for bitcoin. Spend globally with Lava Card while earning bitcoin back, borrow against your bitcoin, earn on dollars, and more." Lava posted the Lava Card launch from @lava_xyz on Jun 3, 2026.
- How many views did Lava Card get on X?
- 2,913,629 views. Lava posted it from @lava_xyz on Jun 3, 2026, and the post has 302 likes, 38 reposts, 7 quotes, 58 replies and 104 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was Lava Card a big launch on X?
- It ranks #264 of the 2839 launches Gridd tracks, with more views than 91% of them and 17x the median launch's 175K views. Its engagement rate is 0.01%, against a median of 0.48%.
- What would 2.9M views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 2.9M views would cost $291K. At Gridd's rate of about $25 per 1,000 views, the same views would cost about $73K.
Source: Gridd launch tracker, gridd.agency/launches/lava-card, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.