How did OpenAI Astra for Law do on X?
OpenAI posted the Astra for Law launch from @OpenAI on Sep 17, 2026. The post has 15,968,234 views, 22,675 likes, 1,772 reposts, 1,579 quotes and 1,077 replies, an engagement rate of 0.17%. It ranks #60 of the 2839 launches Gridd tracks.
Astra for Law: Frontier intelligence built for your practice. A new offering powered by GPT-6 Astra with tools, settings, and context to support the expertise and judgment of lawyers and legal technology firms.
- 91xthe median launch175K median views
- #60of the launches we trackout of 2839
- 2.9xits own following5,537,395 followers
- Views
- 16M
- Likes
- 22.7K
- Reposts
- 1.8K
- Quotes
- 1.6K
- Replies
- 1.1K
- Bookmarks
- 10.1K
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 16M views would cost $1.6M. At Gridd's rate of about $25 per 1,000 views, the same views would cost about $399K.
The post reached about 2.9 views for every follower of @OpenAI.
What launched?
OpenAI launched Astra for Law, a GPT-6 Astra offering built with tools and context to support lawyers and legal technology firms.
How does it compare with other launches?
OpenAI Astra for Law has more views than 98% of the 2839 launches Gridd tracks: 91x the median launch's 175K views.
- OpenAI Astra for Law16M
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | OpenAI Astra for Law | Median launch |
|---|---|---|
| Views | 16M | 175K |
| Engagement rate | 0.17% | 0.48% |
| Views per follower | 2.9 | 2.8 |
| Quote posts | 1.6K | 27 |
| Saves per 10K views | 6.3 | 14.2 |
Other OpenAI launches we track: OpenAI GPT-6 Astra (139.4M views), OpenAI GPT-5.6 Sol (19M views), OpenAI ChatGPT Work (16.1M views), OpenAI ChatGPT for Financial Services (15.7M views), OpenAI dots (15M views), OpenAI GPT-5.5 (13.4M views). All 25 OpenAI launches, or every ai launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| AI launches | 1,462 | 264.5K | 60x | #40 |
| Accounts over 1M followers | 224 | 2.2M | 7.1x | #31 |
| Video launch posts | 1,940 | 192.5K | 83x | #50 |
| Every launch | 2,839 | 175K | 91x | #60 |
What this launch shows
From an account with 5.5M followers, the post reached 2.9 times the account's following. Launches from accounts over 1M followers reach a median of 0.5 times their following, so this one went about 5.3 times further than usual for its size. It ranks 31 of 224 launches from accounts that size.
It drew 1,579 quote posts, 1.0 per 10,000 views against a median of 1.7. Fewer people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Astra for Law: Frontier intelligence built for your practice.". The post runs 33 words, against a median of 39 for launch posts here, and leads with a video: video launches have a median of 192.5K views, against 137.6K for the rest.
There is no link in the post. Launch posts without a link have a median of 184.9K views in the tracker.
It went out on a Thursday (UTC). Thursday launches have a median of 162.1K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is OpenAI?
- In its own words on X: "OpenAI’s mission is to ensure that artificial general intelligence benefits all of humanity." OpenAI posted the Astra for Law launch from @OpenAI on Sep 17, 2026.
- How many views did OpenAI Astra for Law get on X?
- 15,968,234 views. OpenAI posted it from @OpenAI on Sep 17, 2026, and the post has 22,675 likes, 1,772 reposts, 1,579 quotes, 1,077 replies and 10,052 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was OpenAI Astra for Law a big launch on X?
- It ranks #60 of the 2839 launches Gridd tracks, with more views than 98% of them and 91x the median launch's 175K views. Its engagement rate is 0.17%, against a median of 0.48%.
- What would 16M views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 16M views would cost $1.6M. At Gridd's rate of about $25 per 1,000 views, the same views would cost about $399K.
Source: Gridd launch tracker, gridd.agency/launches/openai-astra-for-law, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.
