How did OpenAI ChatGPT Work do on X?
OpenAI posted the ChatGPT Work launch from @OpenAI on Jul 9, 2026. The post has 16,119,654 views, 21,619 likes, 2,198 reposts, 1,009 quotes and 1,308 replies, an engagement rate of 0.16%. It ranks #58 of the 2839 launches Gridd tracks.
Introducing ChatGPT Work, a new agent in ChatGPT powered by Codex and GPT-5.6. It can take action across your apps and files, stay with a project for hours if needed, and turn a goal into finished work. It’s a whole new way to get work done.
- 92xthe median launch175K median views
- #58of the launches we trackout of 2839
- 2.9xits own following5,537,395 followers
- Views
- 16.1M
- Likes
- 21.6K
- Reposts
- 2.2K
- Quotes
- 1K
- Replies
- 1.3K
- Bookmarks
- 5.7K
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 16.1M views would cost $1.6M. At Gridd's rate of about $25 per 1,000 views, the same views would cost about $403K.
The post reached about 2.9 views for every follower of @OpenAI.
What launched?
OpenAI launched ChatGPT Work, an agent powered by Codex and GPT-5.6 that acts across a user's apps and files to carry a goal to finished work.
How does it compare with other launches?
OpenAI ChatGPT Work has more views than 98% of the 2839 launches Gridd tracks: 92x the median launch's 175K views.
- OpenAI ChatGPT Work16.1M
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | OpenAI ChatGPT Work | Median launch |
|---|---|---|
| Views | 16.1M | 175K |
| Engagement rate | 0.16% | 0.48% |
| Views per follower | 2.9 | 2.8 |
| Quote posts | 1K | 27 |
| Saves per 10K views | 3.5 | 14.2 |
Other OpenAI launches we track: OpenAI GPT-6 Astra (139.4M views), OpenAI GPT-5.6 Sol (19M views), OpenAI Astra for Law (16M views), OpenAI ChatGPT for Financial Services (15.7M views), OpenAI dots (15M views), OpenAI GPT-5.5 (13.4M views). All 25 OpenAI launches, or every productivity launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| Productivity launches | 179 | 80.7K | 200x | #3 |
| Accounts over 1M followers | 224 | 2.2M | 7.2x | #30 |
| Video launch posts | 1,940 | 192.5K | 84x | #48 |
| Every launch | 2,839 | 175K | 92x | #58 |
What this launch shows
From an account with 5.5M followers, the post reached 2.9 times the account's following. Launches from accounts over 1M followers reach a median of 0.5 times their following, so this one went about 5.4 times further than usual for its size. It ranks 30 of 224 launches from accounts that size.
It drew 1,009 quote posts, 0.6 per 10,000 views against a median of 1.7. Fewer people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Introducing ChatGPT Work, a new agent in ChatGPT powered by Codex and GPT-5.6.". The post runs 46 words, against a median of 39 for launch posts here, and leads with a video: video launches have a median of 192.5K views, against 137.6K for the rest.
There is no link in the post. Launch posts without a link have a median of 184.9K views in the tracker.
It went out on a Thursday (UTC). Thursday launches have a median of 162.1K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is OpenAI?
- In its own words on X: "OpenAI’s mission is to ensure that artificial general intelligence benefits all of humanity." OpenAI posted the ChatGPT Work launch from @OpenAI on Jul 9, 2026.
- How many views did OpenAI ChatGPT Work get on X?
- 16,119,654 views. OpenAI posted it from @OpenAI on Jul 9, 2026, and the post has 21,619 likes, 2,198 reposts, 1,009 quotes, 1,308 replies and 5,682 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was OpenAI ChatGPT Work a big launch on X?
- It ranks #58 of the 2839 launches Gridd tracks, with more views than 98% of them and 92x the median launch's 175K views. Its engagement rate is 0.16%, against a median of 0.48%.
- What would 16.1M views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 16.1M views would cost $1.6M. At Gridd's rate of about $25 per 1,000 views, the same views would cost about $403K.
Source: Gridd launch tracker, gridd.agency/launches/openai-chatgpt-work, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.