How did Runway Aleph do on X?
Runway posted the Runway Aleph launch from @runwayml on Jul 25, 2025. The post has 649,451 views, 3,399 likes, 487 reposts, 324 quotes and 242 replies, an engagement rate of 0.69%. It ranks #740 of the 2839 launches Gridd tracks.
Introducing Runway Aleph, a new way to edit, transform and generate video. Aleph is a state-of-the-art in-context video model, setting a new frontier for multi-task visual generation, with the ability to perform a wide range of edits on an input video such as adding, removing and transforming objects, getting new angles of a scene and modifying style and lighting, among many other tasks.
- 3.7xthe median launch175K median views
- #740of the launches we trackout of 2839
- 2.2xits own following296,883 followers
- Views
- 649.5K
- Likes
- 3.4K
- Reposts
- 487
- Quotes
- 324
- Replies
- 242
- Bookmarks
- 1.9K
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 649.5K views would cost $65K. Gridd guarantees one million views, 1.5x what this post got, for about $25K.
The post reached about 2.2 views for every follower of @runwayml.
What launched?
Runway launched Aleph, an in-context video model that edits, transforms and generates video, including adding or removing objects and changing style.
How does it compare with other launches?
Runway Aleph has more views than 74% of the 2839 launches Gridd tracks: 3.7x the median launch's 175K views.
- Runway Aleph649.5K
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | Runway Aleph | Median launch |
|---|---|---|
| Views | 649.5K | 175K |
| Engagement rate | 0.69% | 0.48% |
| Views per follower | 2.2 | 2.8 |
| Quote posts | 324 | 27 |
| Saves per 10K views | 29.7 | 14.2 |
Other Runway launches we track: Runway Gen-3 Alpha Text to Video (4.1M views), Runway Agent 2.0 (954.9K views), Runway Gen-4.5 Image to Video (765.2K views), Runway Gen-4 (741.7K views), Runway MCP (623.6K views), Runway Agent (577.6K views). All 23 Runway launches, or every ai launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| AI launches | 1,462 | 263K | 2.5x | #468 |
| Accounts 100K to 1M followers | 909 | 252.6K | 2.6x | #247 |
| Video launch posts | 1,940 | 192.5K | 3.4x | #547 |
| Every launch | 2,839 | 175K | 3.7x | #740 |
What this launch shows
From an account with 296.9K followers, the post reached 2.2 times the account's following. Launches from accounts 100K to 1M followers reach a median of 1.0 times their following, so this one went about 2.2 times further than usual for its size. It ranks 247 of 909 launches from accounts that size.
It drew 324 quote posts, 5.0 per 10,000 views against a median of 1.7. More people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Introducing Runway Aleph, a new way to edit, transform and generate video.". The post runs 63 words, against a median of 39 for launch posts here, and leads with a video: video launches have a median of 192.5K views, against 137.6K for the rest.
There is no link in the post. Launch posts without a link have a median of 184.9K views in the tracker.
It went out on a Friday (UTC). Friday launches have a median of 162.2K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is Runway?
- In its own words on X: "Building AI to simulate the world." Runway posted the Runway Aleph launch from @runwayml on Jul 25, 2025.
- How many views did Runway Aleph get on X?
- 649,451 views. Runway posted it from @runwayml on Jul 25, 2025, and the post has 3,399 likes, 487 reposts, 324 quotes, 242 replies and 1,928 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was Runway Aleph a big launch on X?
- It ranks #740 of the 2839 launches Gridd tracks, with more views than 74% of them and 3.7x the median launch's 175K views. Its engagement rate is 0.69%, against a median of 0.48%.
- What would 649.5K views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 649.5K views would cost $65K. Gridd guarantees one million views, 1.5x what this post got, for about $25K.
Source: Gridd launch tracker, gridd.agency/launches/runway-aleph, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.