How did Runway Gen-3 Alpha Text to Video do on X?
Runway posted the Gen-3 Alpha Text to Video launch from @runwayml on Jul 1, 2024. The post has 4,066,953 views, 4,327 likes, 785 reposts, 412 quotes and 358 replies, an engagement rate of 0.14%. It ranks #202 of the 2839 launches Gridd tracks.
Gen-3 Alpha Text to Video is now available to everyone. A new frontier for high-fidelity, fast and controllable video generation. Try it now at http://runwayml.com
- 23xthe median launch175K median views
- #202of the launches we trackout of 2839
- 14xits own following296,883 followers
- Views
- 4.1M
- Likes
- 4.3K
- Reposts
- 785
- Quotes
- 412
- Replies
- 358
- Bookmarks
- 1.7K
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 4.1M views would cost $407K. At Gridd's rate of about $25 per 1,000 views, the same views would cost about $102K.
The post reached about 14 views for every follower of @runwayml.
What launched?
Runway made Gen-3 Alpha Text to Video available to everyone, a model for high-fidelity, fast and controllable video generation.
How does it compare with other launches?
Runway Gen-3 Alpha Text to Video has more views than 93% of the 2839 launches Gridd tracks: 23x the median launch's 175K views.
- Runway Gen-3 Alpha Text to Video4.1M
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | Runway Gen-3 Alpha Text to Video | Median launch |
|---|---|---|
| Views | 4.1M | 175K |
| Engagement rate | 0.14% | 0.48% |
| Views per follower | 14 | 2.8 |
| Quote posts | 412 | 27 |
| Saves per 10K views | 4.1 | 14.2 |
Other Runway launches we track: Runway Agent 2.0 (954.9K views), Runway Gen-4.5 Image to Video (765.2K views), Runway Gen-4 (741.7K views), Runway Aleph (649.5K views), Runway MCP (623.6K views), Runway Agent (577.6K views). All 23 Runway launches, or every ai launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| AI launches | 1,462 | 264.5K | 15x | #133 |
| Accounts 100K to 1M followers | 909 | 252.6K | 16x | #52 |
| Video launch posts | 1,940 | 192.5K | 21x | #148 |
| Every launch | 2,839 | 175K | 23x | #202 |
What this launch shows
From an account with 296.9K followers, the post reached 14 times the account's following. Launches from accounts 100K to 1M followers reach a median of 1.0 times their following, so this one went about 14 times further than usual for its size. It ranks 52 of 909 launches from accounts that size.
It drew 412 quote posts, 1.0 per 10,000 views against a median of 1.7. Fewer people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Gen-3 Alpha Text to Video is now available to everyone.". The post runs 24 words, against a median of 39 for launch posts here, and leads with a video: video launches have a median of 192.5K views, against 137.6K for the rest.
There is a link in the post. Launch posts with a link have a median of 160.8K views in the tracker.
It went out on a Monday (UTC). Monday launches have a median of 181.4K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is Runway?
- In its own words on X: "Building AI to simulate the world." Runway posted the Gen-3 Alpha Text to Video launch from @runwayml on Jul 1, 2024.
- How many views did Runway Gen-3 Alpha Text to Video get on X?
- 4,066,953 views. Runway posted it from @runwayml on Jul 1, 2024, and the post has 4,327 likes, 785 reposts, 412 quotes, 358 replies and 1,657 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was Runway Gen-3 Alpha Text to Video a big launch on X?
- It ranks #202 of the 2839 launches Gridd tracks, with more views than 93% of them and 23x the median launch's 175K views. Its engagement rate is 0.14%, against a median of 0.48%.
- What would 4.1M views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 4.1M views would cost $407K. At Gridd's rate of about $25 per 1,000 views, the same views would cost about $102K.
Source: Gridd launch tracker, gridd.agency/launches/runway-gen-3-alpha-text-to-video, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.