How did Runway Gen-4 do on X?
Runway posted the Gen-4 launch from @runwayml on Mar 31, 2025. The post has 741,693 views, 3,497 likes, 646 reposts, 353 quotes and 269 replies, an engagement rate of 0.64%. It ranks #680 of the 2839 launches Gridd tracks.
Today we're introducing Gen-4, our new series of state-of-the-art AI models for media generation and world consistency. Gen-4 is a significant step forward for fidelity, dynamic motion and controllability in generative media. Gen-4 Image-to-Video is rolling out today to all paid plans and Enterprise customers. 1/8
- 4.2xthe median launch175K median views
- #680of the launches we trackout of 2839
- 2.5xits own following296,857 followers
- Views
- 741.7K
- Likes
- 3.5K
- Reposts
- 646
- Quotes
- 353
- Replies
- 269
- Bookmarks
- 1.7K
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 741.7K views would cost $74K. Gridd guarantees one million views, 1.3x what this post got, for about $25K.
The post reached about 2.5 views for every follower of @runwayml.
What launched?
Runway introduced Gen-4, a new series of AI models for media generation and world consistency.
How does it compare with other launches?
Runway Gen-4 has more views than 76% of the 2839 launches Gridd tracks: 4.2x the median launch's 175K views.
- Runway Gen-4741.7K
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | Runway Gen-4 | Median launch |
|---|---|---|
| Views | 741.7K | 175K |
| Engagement rate | 0.64% | 0.48% |
| Views per follower | 2.5 | 2.8 |
| Quote posts | 353 | 27 |
| Saves per 10K views | 23.3 | 14.2 |
Other Runway launches we track: Runway Gen-3 Alpha Text to Video (4.1M views), Runway Agent 2.0 (954.9K views), Runway Gen-4.5 Image to Video (765.2K views), Runway Aleph (649.5K views), Runway MCP (623.6K views), Runway Agent (577.6K views). All 23 Runway launches, or every ai launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| AI launches | 1,462 | 263K | 2.8x | #433 |
| Accounts 100K to 1M followers | 909 | 252.6K | 2.9x | #224 |
| Video launch posts | 1,940 | 192.5K | 3.9x | #505 |
| Every launch | 2,839 | 175K | 4.2x | #680 |
What this launch shows
From an account with 296.9K followers, the post reached 2.5 times the account's following. Launches from accounts 100K to 1M followers reach a median of 1.0 times their following, so this one went about 2.6 times further than usual for its size. It ranks 224 of 909 launches from accounts that size.
It drew 353 quote posts, 4.8 per 10,000 views against a median of 1.7. More people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Today we're introducing Gen-4, our new series of state-of-the-art AI models for media generation and world consistency. Gen-4 is a signif…". The post runs 46 words, against a median of 39 for launch posts here, and leads with a video: video launches have a median of 192.5K views, against 137.6K for the rest.
There is no link in the post. Launch posts without a link have a median of 184.9K views in the tracker.
It went out on a Monday (UTC). Monday launches have a median of 181.4K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is Runway?
- In its own words on X: "Building AI to simulate the world." Runway posted the Gen-4 launch from @runwayml on Mar 31, 2025.
- How many views did Runway Gen-4 get on X?
- 741,693 views. Runway posted it from @runwayml on Mar 31, 2025, and the post has 3,497 likes, 646 reposts, 353 quotes, 269 replies and 1,728 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was Runway Gen-4 a big launch on X?
- It ranks #680 of the 2839 launches Gridd tracks, with more views than 76% of them and 4.2x the median launch's 175K views. Its engagement rate is 0.64%, against a median of 0.48%.
- What would 741.7K views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 741.7K views would cost $74K. Gridd guarantees one million views, 1.3x what this post got, for about $25K.
Source: Gridd launch tracker, gridd.agency/launches/runway-gen-4, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.