How did Blackmagic Design URSA Cine Immersive 100G do on X?
Blackmagic Design posted the URSA Cine Immersive 100G launch from @Blackmagic_News on Apr 13, 2026. The post has 37,308 views, 176 likes, 26 reposts, 10 quotes and 4 replies, an engagement rate of 0.58%. It ranks #2288 of the 2839 launches Gridd tracks.
Announcing Blackmagic URSA Cine Immersive 100G! The world’s first immersive cinema camera for live immersive production. Includes 100G Ethernet for live SMPTE-2110 output, plus dual 8Kx8K RGBW sensors and 16 stops dynamic range. Learn more at http://bmd.link/37RfEX

- 21%the median launch175K median views
- #2288of the launches we trackout of 2839
- 0.3xits own following110,933 followers
- Views
- 37.3K
- Likes
- 176
- Reposts
- 26
- Quotes
- 10
- Replies
- 4
- Bookmarks
- 16
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 37.3K views would cost $4K. Gridd guarantees one million views, 27x what this post got, for about $25K.
The post reached about 0.3 views for every follower of @Blackmagic_News.
What launched?
Blackmagic Design announced the URSA Cine Immersive 100G, an immersive cinema camera with dual 8Kx8K sensors and 100G Ethernet for live SMPTE-2110 output.
How does it compare with other launches?
Blackmagic Design URSA Cine Immersive 100G has more views than 19% of the 2839 launches Gridd tracks: 21% of the median launch's 175K views.
- Blackmagic Design URSA Cine Immersive 100G37.3K
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | Blackmagic Design URSA Cine Immersive 100G | Median launch |
|---|---|---|
| Views | 37.3K | 175K |
| Engagement rate | 0.58% | 0.48% |
| Views per follower | 0.3 | 2.8 |
| Quote posts | 10 | 27 |
| Saves per 10K views | 4.3 | 14.2 |
Other Blackmagic Design launches we track: Blackmagic Design DaVinci Resolve 21 (276.1K views), Blackmagic Design ProRes RAW support (148.9K views), Blackmagic Design DaVinci Resolve 21.1 (68.2K views), Blackmagic Design Ambisonic Microphone (65.7K views), Blackmagic Design Blackmagic Camera ProDock (57.6K views), Blackmagic Design DaVinci Resolve 20 (32.7K views). All 11 Blackmagic Design launches, or every hardware launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| Hardware launches | 98 | 281K | 13% | #88 |
| Accounts 100K to 1M followers | 909 | 252.6K | 15% | #828 |
| Image launch posts | 620 | 143.1K | 26% | #487 |
| Every launch | 2,839 | 175K | 21% | #2288 |
What this launch shows
From an account with 110.9K followers, the post reached 0.3 times the account's following. Launches from accounts 100K to 1M followers reach a median of 1.0 times their following, so this one went about 34% as far as usual for its size. It ranks 828 of 909 launches from accounts that size.
It drew 10 quote posts, 2.7 per 10,000 views against a median of 1.7. More people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Announcing Blackmagic URSA Cine Immersive 100G! The world’s first immersive cinema camera for live immersive production. Includes 100G Et…". The post runs 36 words, against a median of 39 for launch posts here, and leads with an image: image launches have a median of 143.1K views, against 186.1K for the rest.
There is a link in the post. Launch posts with a link have a median of 160.8K views in the tracker.
It went out on a Monday (UTC). Monday launches have a median of 181.4K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is Blackmagic Design?
- In its own words on X: "Get the latest news about new products, software updates, customer stories and more! Connect with the Blackmagic Design community at" Blackmagic Design posted the URSA Cine Immersive 100G launch from @Blackmagic_News on Apr 13, 2026.
- How many views did Blackmagic Design URSA Cine Immersive 100G get on X?
- 37,308 views. Blackmagic Design posted it from @Blackmagic_News on Apr 13, 2026, and the post has 176 likes, 26 reposts, 10 quotes, 4 replies and 16 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was Blackmagic Design URSA Cine Immersive 100G a big launch on X?
- It ranks #2288 of the 2839 launches Gridd tracks, with more views than 19% of them and 21% of the median launch's 175K views. Its engagement rate is 0.58%, against a median of 0.48%.
- What would 37.3K views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 37.3K views would cost $4K. Gridd guarantees one million views, 27x what this post got, for about $25K.
Source: Gridd launch tracker, gridd.agency/launches/blackmagic-design-ursa-cine-immersive-100g, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.
