How did Craft On-device AI models do on X?
Craft posted the On-device AI models launch from @craftdocsapp on Feb 6, 2025. The post has 7,205 views, 89 likes, 7 reposts, 0 quotes and 6 replies, an engagement rate of 1.42%. It ranks #3728 of the 3,785 launches Gridd tracks.
Three new on-device models are now available: - Llama 3.2 1B (Mac + iOS) - Llama 3.2 3B (Mac + iOS) - DeepSeek R1 7B (Mac + iPad Pro 16GB) Last week, we launched an experimental, opt-in on-device AI feature. You can now install four different models on your device, ensuring privacy and offline functionality. None of the models are automatically installed or enabled. If you download any, they run on your device, keeping your data private and offline.
- 6%the median launch119.4K median views
- #3728of the launches we trackout of 3,785
- 0.2xits own following34,555 followers
- Views
- 7.2K
- Likes
- 89
- Reposts
- 7
- Quotes
- 0
- Replies
- 6
- Bookmarks
- 14
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 7.2K views would cost $1K. Gridd guarantees one million views, 139x what this post got, for about $25K.
The post reached about 0.2 views for every follower of @craftdocsapp.
What launched?
Craft added three on-device models to its opt-in on-device AI feature: Llama 3.2 1B, Llama 3.2 3B and DeepSeek R1 7B.
How does it compare with other launches?
Craft On-device AI models has more views than 2% of the 3,785 launches Gridd tracks: 6% of the median launch's 119.4K views.
- Craft On-device AI models7.2K
- Median tracked launch119.4K
- #1: xAI Voice Cloning204M
| Metric | Craft On-device AI models | Median launch |
|---|---|---|
| Views | 7.2K | 119.4K |
| Engagement rate | 1.42% | 0.58% |
| Views per follower | 0.2 | 1.5 |
| Quote posts | 0 | 20 |
| Saves per 10K views | 19.4 | 15.0 |
Other Craft launches we track: Craft Tags and Web Clipper (415.9K views), Craft update (97.6K views), Craft 2.7.4 (26K views), Craft v3.4 (20.1K views), Craft Summer Release (15.7K views), Craft 2.7.6 (13.4K views). All 16 Craft launches, or every productivity launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| Productivity launches | 301 | 47.2K | 15% | #291 |
| Accounts 10K to 100K followers | 1,322 | 74.1K | 10% | #1285 |
| Image launch posts | 897 | 84.9K | 8% | #874 |
| Every launch | 3,785 | 119.4K | 6% | #3728 |
What this launch shows
From an account with 34.6K followers, the post reached 0.2 times the account's following. Launches from accounts 10K to 100K followers reach a median of 2.3 times their following, so this one went about 9% as far as usual for its size. It ranks 1285 of 1322 launches from accounts that size.
It drew 0 quote posts, 0.0 per 10,000 views against a median of 1.7. Fewer people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Three new on-device models are now available:". The post runs 79 words, against a median of 38 for launch posts here, and leads with an image: image launches have a median of 84.9K views, against 130.9K for the rest.
There is no link in the post. Launch posts without a link have a median of 127.4K views in the tracker.
It went out on a Thursday (UTC). Thursday launches have a median of 112.1K views; the strongest day is Tuesday at 137.9K.
Every comparison is against the 3,785 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is Craft?
- In its own words on X: "Your ideas. Your style. Apple’s Mac App of the Year." Craft posted the On-device AI models launch from @craftdocsapp on Feb 6, 2025.
- How many views did Craft On-device AI models get on X?
- 7,205 views. Craft posted it from @craftdocsapp on Feb 6, 2025, and the post has 89 likes, 7 reposts, 0 quotes, 6 replies and 14 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was Craft On-device AI models a big launch on X?
- It ranks #3728 of the 3,785 launches Gridd tracks, with more views than 2% of them and 6% of the median launch's 119.4K views. Its engagement rate is 1.42%, against a median of 0.58%.
- What would 7.2K views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 7.2K views would cost $1K. Gridd guarantees one million views, 139x what this post got, for about $25K.
Source: Gridd launch tracker, gridd.agency/launches/craft-on-device-ai-models, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.