How did OpenAI Pinned chats do on X?
OpenAI posted the Pinned chats launch from @OpenAI on Dec 18, 2025. The post has 702,313 views, 3,243 likes, 183 reposts, 117 quotes and 312 replies, an engagement rate of 0.55%. It ranks #710 of the 2839 launches Gridd tracks.
📌 PINNED CHATS ARE HERE 📌 PINNED CHATS ARE HERE 📌 PINNED CHATS ARE HERE Rolling out now to iOS, Android, and web. Tap the "..." next to your chat on web or long press on mobile to pin.
- 4.0xthe median launch175K median views
- #710of the launches we trackout of 2839
- 0.1xits own following5,537,382 followers
- Views
- 702.3K
- Likes
- 3.2K
- Reposts
- 183
- Quotes
- 117
- Replies
- 312
- Bookmarks
- 282
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 702.3K views would cost $70K. Gridd guarantees one million views, 1.4x what this post got, for about $25K.
The post reached about 0.1 views for every follower of @OpenAI.
What launched?
OpenAI launched pinned chats in ChatGPT, rolling out to iOS, Android and web so users can pin conversations.
How does it compare with other launches?
OpenAI Pinned chats has more views than 75% of the 2839 launches Gridd tracks: 4.0x the median launch's 175K views.
- OpenAI Pinned chats702.3K
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | OpenAI Pinned chats | Median launch |
|---|---|---|
| Views | 702.3K | 175K |
| Engagement rate | 0.55% | 0.48% |
| Views per follower | 0.1 | 2.8 |
| Quote posts | 117 | 27 |
| Saves per 10K views | 4.0 | 14.2 |
Other OpenAI launches we track: OpenAI GPT-6 Astra (139.4M views), OpenAI GPT-5.6 Sol (19M views), OpenAI ChatGPT Work (16.1M views), OpenAI Astra for Law (16M views), OpenAI ChatGPT for Financial Services (15.7M views), OpenAI dots (15M views). All 25 OpenAI launches, or every ai launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| AI launches | 1,462 | 263K | 2.7x | #449 |
| Accounts over 1M followers | 224 | 2.2M | 31% | #148 |
| Text-only launch posts | 279 | 122.7K | 5.7x | #53 |
| Every launch | 2,839 | 175K | 4.0x | #710 |
What this launch shows
From an account with 5.5M followers, the post reached 0.1 times the account's following. Launches from accounts over 1M followers reach a median of 0.5 times their following, so this one went about 24% as far as usual for its size. It ranks 148 of 224 launches from accounts that size.
It drew 117 quote posts, 1.7 per 10,000 views against a median of 1.7. Fewer people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "📌 PINNED CHATS ARE HERE". The post runs 39 words, against a median of 39 for launch posts here, and leads with no media: text-only launches have a median of 122.7K views, against 183.4K for the rest.
There is no link in the post. Launch posts without a link have a median of 184.9K views in the tracker.
It went out on a Thursday (UTC). Thursday launches have a median of 162.1K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is OpenAI?
- In its own words on X: "OpenAI’s mission is to ensure that artificial general intelligence benefits all of humanity." OpenAI posted the Pinned chats launch from @OpenAI on Dec 18, 2025.
- How many views did OpenAI Pinned chats get on X?
- 702,313 views. OpenAI posted it from @OpenAI on Dec 18, 2025, and the post has 3,243 likes, 183 reposts, 117 quotes, 312 replies and 282 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was OpenAI Pinned chats a big launch on X?
- It ranks #710 of the 2839 launches Gridd tracks, with more views than 75% of them and 4.0x the median launch's 175K views. Its engagement rate is 0.55%, against a median of 0.48%.
- What would 702.3K views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 702.3K views would cost $70K. Gridd guarantees one million views, 1.4x what this post got, for about $25K.
Source: Gridd launch tracker, gridd.agency/launches/openai-pinned-chats, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.