How did Runway Ruby do on X?
Runway posted the Runway Ruby launch from @runwayml on Aug 21, 2026. The post has 224,138 views, 792 likes, 112 reposts, 61 quotes and 75 replies, an engagement rate of 0.46%. It ranks #1291 of the 2839 launches Gridd tracks.
Introducing Runway Ruby. A new model that converts SDR video up to 16-bit HDR in ProRes and EXR sequences. Compatible with any existing uploaded video or generated output up to 30s.
- 1.3xthe median launch175K median views
- #1291of the launches we trackout of 2839
- 0.8xits own following296,868 followers
- Views
- 224.1K
- Likes
- 792
- Reposts
- 112
- Quotes
- 61
- Replies
- 75
- Bookmarks
- 403
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 224.1K views would cost $22K. Gridd guarantees one million views, 4.5x what this post got, for about $25K.
The post reached about 0.8 views for every follower of @runwayml.
What launched?
Runway launched Runway Ruby, a model that converts SDR video to 16-bit HDR in ProRes and EXR sequences for clips up to 30 seconds.
How does it compare with other launches?
Runway Ruby has more views than 55% of the 2839 launches Gridd tracks: 1.3x the median launch's 175K views.
- Runway Ruby224.1K
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | Runway Ruby | Median launch |
|---|---|---|
| Views | 224.1K | 175K |
| Engagement rate | 0.46% | 0.48% |
| Views per follower | 0.8 | 2.8 |
| Quote posts | 61 | 27 |
| Saves per 10K views | 18.0 | 14.2 |
Other Runway launches we track: Runway Gen-3 Alpha Text to Video (4.1M views), Runway Agent 2.0 (954.9K views), Runway Gen-4.5 Image to Video (765.2K views), Runway Gen-4 (741.7K views), Runway Aleph (649.5K views), Runway MCP (623.6K views). All 23 Runway launches, or every ai launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| AI launches | 1,462 | 263K | 85% | #781 |
| Accounts 100K to 1M followers | 909 | 252.6K | 89% | #481 |
| Video launch posts | 1,940 | 192.5K | 1.2x | #916 |
| Every launch | 2,839 | 175K | 1.3x | #1291 |
What this launch shows
From an account with 296.9K followers, the post reached 0.8 times the account's following. Launches from accounts 100K to 1M followers reach a median of 1.0 times their following, so this one went about 77% as far as usual for its size. It ranks 481 of 909 launches from accounts that size.
It drew 61 quote posts, 2.7 per 10,000 views against a median of 1.7. More people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Introducing Runway Ruby.". The post runs 31 words, against a median of 39 for launch posts here, and leads with a video: video launches have a median of 192.5K views, against 137.6K for the rest.
There is no link in the post. Launch posts without a link have a median of 184.9K views in the tracker.
It went out on a Friday (UTC). Friday launches have a median of 162.2K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is Runway?
- In its own words on X: "Building AI to simulate the world." Runway posted the Runway Ruby launch from @runwayml on Aug 21, 2026.
- How many views did Runway Ruby get on X?
- 224,138 views. Runway posted it from @runwayml on Aug 21, 2026, and the post has 792 likes, 112 reposts, 61 quotes, 75 replies and 403 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was Runway Ruby a big launch on X?
- It ranks #1291 of the 2839 launches Gridd tracks, with more views than 55% of them and 1.3x the median launch's 175K views. Its engagement rate is 0.46%, against a median of 0.48%.
- What would 224.1K views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 224.1K views would cost $22K. Gridd guarantees one million views, 4.5x what this post got, for about $25K.
Source: Gridd launch tracker, gridd.agency/launches/runway-ruby, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.