How did WhatsApp Promoted Channels and Status ads do on X?
WhatsApp posted the Promoted Channels and Status ads launch from @WhatsApp on Feb 26, 2026. The post has 356,183 views, 779 likes, 100 reposts, 49 quotes and 657 replies, an engagement rate of 0.44%. It ranks #1032 of the 2839 launches Gridd tracks.
Promoted Channels and ads in Status are available globally now, so you’ll likely start seeing them in the Updates tab if you haven’t yet. These features help you find businesses and Channels to connect with right in WhatsApp. Your personal messages are end-to-end encrypted and off-limits.
- 2.0xthe median launch175K median views
- #1032of the launches we trackout of 2839
- <0.1xits own following5,436,806 followers
- Views
- 356.2K
- Likes
- 779
- Reposts
- 100
- Quotes
- 49
- Replies
- 657
- Bookmarks
- 140
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 356.2K views would cost $36K. Gridd guarantees one million views, 2.8x what this post got, for about $25K.
The post reached about 0.1 views for every follower of @WhatsApp.
What launched?
WhatsApp made Promoted Channels and ads in Status available globally, helping users find businesses and Channels in the Updates tab.
How does it compare with other launches?
WhatsApp Promoted Channels and Status ads has more views than 64% of the 2839 launches Gridd tracks: 2.0x the median launch's 175K views.
- WhatsApp Promoted Channels and Status ads356.2K
- Median tracked launch175K
- #1: xAI Voice Cloning204M
| Metric | WhatsApp Promoted Channels and Status ads | Median launch |
|---|---|---|
| Views | 356.2K | 175K |
| Engagement rate | 0.44% | 0.48% |
| Views per follower | <0.1 | 2.8 |
| Quote posts | 49 | 27 |
| Saves per 10K views | 3.9 | 14.2 |
Other WhatsApp launches we track: WhatsApp Incognito Chat with Meta AI (828.7K views), WhatsApp Calls Tab redesign (549.9K views), WhatsApp Guest Calling (361.1K views) and WhatsApp on Ray-Ban Meta (344.1K views). All 5 WhatsApp launches, or every consumer launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| Consumer launches | 98 | 256.5K | 1.4x | #41 |
| Accounts over 1M followers | 224 | 2.2M | 16% | #172 |
| Text-only launch posts | 279 | 122.7K | 2.9x | #80 |
| Every launch | 2,839 | 175K | 2.0x | #1032 |
What this launch shows
From an account with 5.4M followers, the post reached <0.1 times the account's following. Launches from accounts over 1M followers reach a median of 0.5 times their following, so this one went about 12% as far as usual for its size. It ranks 172 of 224 launches from accounts that size.
It drew 49 quote posts, 1.4 per 10,000 views against a median of 1.7. Fewer people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Promoted Channels and ads in Status are available globally now, so you’ll likely start seeing them in the Updates tab if you haven’t yet.". The post runs 46 words, against a median of 39 for launch posts here, and leads with no media: text-only launches have a median of 122.7K views, against 183.4K for the rest.
There is no link in the post. Launch posts without a link have a median of 184.9K views in the tracker.
It went out on a Thursday (UTC). Thursday launches have a median of 162.1K views; the strongest day is Tuesday at 192.3K.
Every comparison is against the 2839 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is WhatsApp?
- In its own words on X: "What’s your WhatsApp?" WhatsApp posted the Promoted Channels and Status ads launch from @WhatsApp on Feb 26, 2026.
- How many views did WhatsApp Promoted Channels and Status ads get on X?
- 356,183 views. WhatsApp posted it from @WhatsApp on Feb 26, 2026, and the post has 779 likes, 100 reposts, 49 quotes, 657 replies and 140 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was WhatsApp Promoted Channels and Status ads a big launch on X?
- It ranks #1032 of the 2839 launches Gridd tracks, with more views than 64% of them and 2.0x the median launch's 175K views. Its engagement rate is 0.44%, against a median of 0.48%.
- What would 356.2K views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 356.2K views would cost $36K. Gridd guarantees one million views, 2.8x what this post got, for about $25K.
Source: Gridd launch tracker, gridd.agency/launches/whatsapp-promoted-channels-and-status-ads, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.