How did New WHOOP do on X?
WHOOP posted the New WHOOP launch from @WHOOP on May 8, 2025. The post has 85,546 views, 404 likes, 26 reposts, 1 quotes and 73 replies, an engagement rate of 0.59%. It ranks #1917 of the 2,981 launches Gridd tracks.
Introducing the all-new WHOOP — 7% smaller with 14+ days of battery life, and more personalized than ever 🚀
- 48%the median launch177.5K median views
- #1917of the launches we trackout of 2,981
- 0.6xits own following149,027 followers
- Views
- 85.5K
- Likes
- 404
- Reposts
- 26
- Quotes
- 1
- Replies
- 73
- Bookmarks
- 50
What would these views cost to buy?
At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 85.5K views would cost $9K. Gridd guarantees one million views, 12x what this post got, for about $25K.
The post reached about 0.6 views for every follower of @WHOOP.
What launched?
WHOOP introduced the all-new WHOOP, 7% smaller with 14+ days of battery life and more personalization.
How does it compare with other launches?
New WHOOP has more views than 36% of the 2,981 launches Gridd tracks: 48% of the median launch's 177.5K views.
- New WHOOP85.5K
- Median tracked launch177.5K
- #1: xAI Voice Cloning204M
| Metric | New WHOOP | Median launch |
|---|---|---|
| Views | 85.5K | 177.5K |
| Engagement rate | 0.59% | 0.48% |
| Views per follower | 0.6 | 2.6 |
| Quote posts | 1 | 27 |
| Saves per 10K views | 5.8 | 13.7 |
Other WHOOP launches we track: WHOOP Heart rate algorithm update (240.9K views), WHOOP 5.0 and WHOOP MG (200.6K views), New WHOOP experience (165.9K views), WHOOP Exercise Trends (58.2K views), WHOOP Your Way (29.5K views) and WHOOP Memory (27.8K views). All 7 WHOOP launches, or every hardware launch.
Against launches like it
A launch only means something against comparable ones. These are the groups it belongs to, and where it sits in each.
| Compared with | Launches | Median views | This one | Rank |
|---|---|---|---|---|
| Hardware launches | 140 | 356.8K | 24% | #105 |
| Accounts 100K to 1M followers | 973 | 241.4K | 35% | #708 |
| Video launch posts | 2,021 | 192K | 45% | #1347 |
| Every launch | 2,981 | 177.5K | 48% | #1917 |
What this launch shows
From an account with 149K followers, the post reached 0.6 times the account's following. Launches from accounts 100K to 1M followers reach a median of 0.9 times their following, so this one went about 61% as far as usual for its size. It ranks 708 of 973 launches from accounts that size.
It drew 1 quote posts, 0.1 per 10,000 views against a median of 1.7. Fewer people than usual added their own take, and a quote post is what carries a launch to audiences the account does not have.
The first line is "Introducing the all-new WHOOP — 7% smaller with 14+ days of battery life, and more personalized than ever 🚀". The post runs 19 words, against a median of 39 for launch posts here, and leads with a video: video launches have a median of 192K views, against 142.1K for the rest.
There is no link in the post. Launch posts without a link have a median of 187.9K views in the tracker.
It went out on a Thursday (UTC). Thursday launches have a median of 169.9K views; the strongest day is Tuesday at 197.9K.
Every comparison is against the 2,981 launches in the tracker, read on Nov 14, 2026. Medians, not averages. See the state of launches on X for the full breakdown.
Questions about this launch
- What is WHOOP?
- In its own words on X: "Unlock and inspire performance for life" WHOOP posted the New WHOOP launch from @WHOOP on May 8, 2025.
- How many views did New WHOOP get on X?
- 85,546 views. WHOOP posted it from @WHOOP on May 8, 2025, and the post has 404 likes, 26 reposts, 1 quotes, 73 replies and 50 bookmarks. Gridd re-reads these numbers from the post every six hours; these were read on Nov 14, 2026.
- Was New WHOOP a big launch on X?
- It ranks #1917 of the 2,981 launches Gridd tracks, with more views than 36% of them and 48% of the median launch's 177.5K views. Its engagement rate is 0.59%, against a median of 0.48%.
- What would 85.5K views on X cost to buy?
- At $100 per 1,000 views, the rate a brand pays an agency charging $100K for one million views, 85.5K views would cost $9K. Gridd guarantees one million views, 12x what this post got, for about $25K.
Source: Gridd launch tracker, gridd.agency/launches/whoop-new-whoop, read from the post on X on Nov 14, 2026. Free to cite with a link (CC BY 4.0). Get every launch as JSON.